Deel is hiring : Video Content Creator | Social Marketing in Minneapolis

Video Content Creator | Social Marketing

Who We Are Is What We Do.

Deel is the all-in-one payroll and HR platform for global teams. Our vision is to unlock global opportunity for every person, team, and business. Built for the way the world works today, Deel combines HRIS, payroll, compliance, benefits, performance, and equipment management into one seamless platform. With AI-powered tools and a fully owned payroll infrastructure, Deel supports every worker type in 150+ countries—helping businesses scale smarter, faster, and more compliantly.

Among the largest globally distributed companies in the world, our team of 6,000 spans more than 100 countries, speaks 74 languages, and brings a connected and dynamic culture that drives continuous learning and innovation for our customers.

Why should you be part of our success story?

As the fastest-growing Software as a Service (SaaS) company in history, Deel is transforming how global talent connects with world-class companies – breaking down borders that have traditionally limited both hiring and career opportunities. We're not just building software; we're creating the infrastructure for the future of work, enabling a more diverse and inclusive global economy.

The Opportunity

Deel, the leading all-in-one global-first HR & Payroll platform, is out to change the way the world works. Today, the best jobs are limited to people who live in the world's largest cities. We’re making it easier than ever for companies to hire, pay, and manage the best talent wherever they want—all without the upfront cost and admin of researching complex local laws, navigating compliance, and running international payroll.

We’re the Organic Social Marketing Team, and our mission is to make Deel the most beloved B2B brand on social media. We’re looking for a creative, platform-native, and ambitious Viral Content Creator to join our team full-time. This role is for someone who doesn’t just consume content—they create it.

Core Responsibilities

• Create viral-ready TikTok and Instagram content—conceptualize, script, film, and edit short-form videos optimized for each platform’s algorithm
• Help shape Deel’s short-form video strategy and define what types of content will have the best chance of going viral with our TikTok and Instagram audiences
• Identify cultural trends, memes, and platform-native storytelling techniques and translate them into opportunities for Deel
• Experiment boldly—test new formats, take creative risks, and pioneer unconventional ways to make HR & Payroll content relatable and entertaining
• Build and maintain a calendar of repeatable formats while staying reactive enough to act on trending moments in real time
• Use performance data and platform insights to refine content and optimize for growth and engagement
• Maintain an organized system for content assets, templates, and ideas to scale creation across the team

Skills And Requirements

Total Rewards

Our workforce deserves fair and competitive pay that meets them where they are. With scalable benefits, rewards, and perks, our total rewards programs reflect our commitment to inclusivity and access for all.

Some things you’ll enjoy

At Deel, we’re an equal-opportunity employer that values diversity and positively encourage applications from suitably qualified and eligible candidates regardless of race, religion, sex, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, pregnancy or maternity or other applicable legally protected characteristics. Deel will provide accommodation on request throughout the recruitment, selection and assessment process for applicants with disabilities.

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