Senior Manager, Marketing Operations

Senior Manager, Marketing Operations

Full Time

Dallas, Texas

Job Overview :

Motion Recruitment powers the tech industry with recruitment solutions that drive growth for clients and opportunities for candidates. We're looking for a strategic and data-driven leader to join our marketing team and optimize operations across Motion Recruitment's brands, including Tech in Motion.

As the Senior Manager, Marketing Operations , you'll lead marketing operations, processes, and analytics to ensure alignment with business goals and drive demand generation success. You'll oversee marketing technology, optimize workflows, and ensure data integrity, collaborating across teams to deliver measurable results.

Essential Duties and Responsibilities :

Marketing Operations Leadership

Develop and maintain scalable marketing processes, systems, and workflows.

Collaborate with marketing and sales teams to improve lead management, campaign performance, and pipeline efficiency.

Partner with head of marketing on marketing planning, team organization & tracking.

Demand Generation Support

Partner with marketing leadership to drive customer-centric marketing programs, specifically demand generation strategies, and align them with business goals.

Monitor and analyze campaign performance, providing insights to improve ROI.

Manage the automation and operations of cross-channel campaigns to enhance efficiency and results.

Data and Analytics

Leverage dashboards to track marketing KPIs, pipeline metrics, and campaign success.

Assist and help drive attribution, from execution to evolving our current model.

Conduct regular reporting for senior leadership and stakeholders, partnering with the head of marketing to create regular cadences and execute monthly & quarterly reports.

Drive a data-driven culture by integrating analytics into decision-making processes.

MarTech Execution & Management

Optimize and manage marketing technologies, including CRM (Bullhorn) and automation tools. Own marketing automation program alongside Customer team.

Lead the evaluation and integration of marketing tools and systems.

Oversee data governance and reporting to ensure accurate, actionable insights.

Operational Excellence

Train and develop team members on processes and technology best practices.

Ensure compliance with privacy laws and data security standards.

Document & continuously refine workflows to enhance productivity and scalability.

Field Marketing Strategy & Oversight

Manage the Marketing Integration Lead in her programs to align local and national marketing initiatives, support sales enablement, and drive regional revenue growth.

Provide operational support, training, and tools to empower regional teams, ensuring brand compliance and effective campaign execution.

Who You Are

Strategic thinker with a passion for optimizing marketing processes and systems.

Skilled in aligning marketing efforts with business goals to drive measurable outcomes.

Strong communicator and collaborator, able to lead cross-functional initiatives.

Detail-oriented with a proven ability to manage complex projects and data systems.

What are the qualifications to apply :

Experience : 5+ years in marketing operations, project management, or analytics, ideally in staffing, a service industry or tech.

Technical Skills : Proficiency in MarTech : CRM systems (Bullhorn or HubSpot preferred), marketing automation tools, and BI platforms (e.g., Looker, Power BI).

Education : Bachelor's degree in marketing, Business, or a related field.

Leadership : Proven ability to lead teams and influence stakeholders at all levels.

Bonus Points : Experience with inbound and outbound optimization, account-based marketing, and advanced analytics tools (e.g., Google Analytics, 6sense).

What's in it for you :

Compensation : Range from $100,000 to $130,000 commensurate with skill level and experience.

Highly competitive benefit package including health, vision, dental, paid time off (includes vacation and sick time), medical and dependent flexible spending (FSA), health savings (HSA), critical illness coverage, volunteer and activism time off, paid parental leave (even pawternity leave!), 401k match with pre and post-tax options as well as an annual wellness reimbursement.

Training, training, and more training : our virtual training program offers a library of 100+ courses with classes-based, as well as self-led content that will develop the necessary foundation for you to succeed and flourish in your role, as well as continue your learning throughout your time at Motion Recruitment Partners.

Ongoing one-on-one support and mentorship in all aspects of your role and development

Fun, energetic, team-oriented work environment that makes you excited to go to work every day.

Strong Brand Equity : a trusted brand with a 4.8 / 5 star ranking on Google and world class NPS (net promoter score) satisfaction rating at 86.

Marketing resources and technology : not only do we have one of the largest in-house marketing teams in the industry, but we invest heavily in the tools needed to do the job. Hubspot, video platforms, production companies, SEO consultants, etc...

Team Collaboration : As part of a team of 13 marketing professionals, you will have support and guidance from your colleagues who cater to the same audience you do. It's a fun, energetic, team-oriented work environment that makes you excited to go to work every day.

Flexibility + Ability to work remote : The Marketing team is essentially remote but preferably you will live in one of our main cities (your manager will live in Dallas; HQ is in Boston). Work-life balance is stressed on our team. Production and deadlines are important, but so is family and mental health.

Since 1989, Motion Recruitment Partners LLC has grown into a leading global recruitment service provider offering outsourced talent solutions, perm and contingent staffing, and MSP programs to growing companies around the world. Motion Recruitment Partner's network of operating brands (Motion Recruitment, Sevenstep, and The Goal) have a strong and proven track record with filling mission-critical positions using a unique, team-based approach to talent acquisition.

We are accepting candidates on an ongoing basis. Apply now to learn more about the job opportunity and our unique culture and work environment.

Motion Recruitment Partners (MRP) is an Equal Opportunity Employer. All applicants must be currently authorized to work on a full-time basis in the country for which they are applying, and no sponsorship is currently available. Employment is subject to the successful completion of a pre-employment screening. Accommodation will be provided in all parts of the hiring process as required under MRP's Employment Accommodation policy. Applicants need to make their needs known in advance.

Posted by : Jillian Reagan