Senior Marketing Manager, Immuno-Oncology, GI

Senior Marketing Manager Immuno-Oncology, GI

Location : Gaithersburg, MD US

Introduction to role

Are you ready to lead the charge in transforming the landscape of Immuno-Oncology? As a Senior Marketing Manager, you'll be at the forefront of brand development and marketing execution for our IO commercial strategy. This pivotal role involves collaborating with cross-functional partners to drive market-shaping initiatives and ensure commercial success across our IO franchise. Based at our Gaithersburg, MD campus, you'll work closely with internal and external stakeholders to maintain consistency in key HCP promotions. Join us and make a significant impact in the world of oncology!

Accountabilities

• Lead implementation of HCP personal, nonpersonal, and peer-to-peer marketing strategies in the US market, setting our brand apart in a competitive environment.
• Support the creation of both branded and unbranded HCP campaign strategies to support key education initiatives, focusing on opportunities that enable orchestration across channels and functions.
• Engage with field teams to capture local insights informing promotional messaging, tools, and resources.
• Manage partner agency relationships, workflow, and related project budgets to ensure effective resource allocation.
• Collaborate with peer indication leads across the US to maximize strategic alignment and executional pull-through.
• Collaborate with legal, regulatory, medical, and compliance stakeholders to ensure development and execution of compliant marketing initiatives.
• Assist in the identification, evaluation, and adoption of new partnerships and technologies.

Essential Skills / Experience

Desirable Skills / Experience

At AstraZeneca, we are driven by a shared vision to eliminate cancer as a cause of death. Our commitment to pioneering new frontiers in oncology is unwavering. With a robust pipeline of high-quality molecules and cutting-edge science, we are making bold decisions that prioritize patient outcomes. Our collaborative research efforts unite academia and industry to tackle some of the hardest-to-treat cancers. Join us on this journey to improve the lives of millions.

Ready to make a difference? Apply now to become part of our innovative team!