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Senior Analyst, Advertising Technology

Senior Analyst, Advertising Technology

eMarketerNew York, NY, United States
23 hours ago
Job type
  • Full-time
Job description

EMARKETER is the leading research, data, and insights provider for marketing, advertising, and commerce professionals. Our data-centric forecasts and rigorous analysis empower strategic decisions for brands, agencies, media platforms, technology companies, and more. With a strong focus on the transformation of digital advertising and ecommerce, EMARKETER's forecasts, reports, and benchmarks enable global companies to anticipate tomorrow's market trends for confidence today. EMARKETER is a division of Axel Springer SE, one of Europe's largest media companies.

We're hiring a Senior Analyst to lead our ad tech coverage and contribute to our advertising and media research more broadly at EMARKETER, the preeminent provider of research on digital markets.

The Role & Team :

As Senior Analyst, you will be responsible for writing research reports and delivering presentations at industry conferences, client events, and webinars. You'll be expected to be EMARKETER's foremost authority on the ad tech space, building a reputation as a trusted, data-driven expert on the industry and a go-to resource both internally and externally.

Success in the role requires a deep understanding of the economics and mechanics of digital advertising, as well as a data-informed perspective on how AI is changing ad measurement, programmatic transactions, and consumer data analysis. The position is ideally suited for someone with the knowledge and willingness to put a stake in the ground on predictions, trendlines, and disruptors.

It's a high-profile position with the opportunity for the right candidate to develop a significant market presence. The role will report directly to the desk lead for our advertising and media coverage and will have no direct reports.

This is a hybrid role working from our New York City HQ at One Liberty Plaza two times a week.

The Ideal Candidate Is :

  • A specialist who understands the landscape and dynamics of adtech, and who is knowledgeable about the broader market.
  • A structured thinker who possesses exceptional writing and data analysis skills.
  • A curious researcher who is adept at data storytelling; this person can look at many data points and find the key insights across data sets.
  • A highly effective communicator who is skilled at concise, clearly organized report writing.
  • A networker who has a strong LinkedIn presence and enjoys building connections with industry leaders and on social media.
  • A team player who is committed to collaborating across the organization.
  • A client-focused analyst , with the drive and skills to develop new products to meet pressing client needs

Key Responsibilities :

  • Create forward-looking original insights to guide client decision-making on trends, disruptions and challenges.
  • Deliver tightly structured, insightful and actionable reports and presentations tailored to the key needs of our audience.
  • Ensure all deliverables include sharp data analytics, meet our high quality standards, publish on schedule and provide actionable insights that help clients get their jobs done.
  • Collaborate with researchers, forecasters, editors, and cross-functional teams on client-centric content.
  • Engage proactively with peers through social media like LinkedIn, at major conferences, and in the media.
  • Represent EMARKETER at conferences, webinars, and in media as an industry thought leader.
  • Join sales calls on an ad hoc basis to talk to your research.
  • Deliver on sponsored and paid presentations, webinars and podcasts
  • Stay on top of changing patterns in your industry.
  • Desired Skills & Experience :

  • Background in a role involving writing and analysis centered on advertising or adtech (e.g., market research, data-driven journalism, consulting); ideally with a few years of industry experience.
  • Public speaking experience with client presentations, industry events, media appearances and / or webinars.
  • Expertise in creating and delivering memorable, story-driven presentations.
  • Ability to multitask and prioritize as assignments shift in a fast-paced, deadline-driven environment.
  • Exceptional writing, charting, data comparison, and analysis skills.
  • Strong Excel and PowerPoint skills.
  • Applicants must be authorized to work in the United States without the need for visa sponsorship, now or in the future.

    Salary & Benefits :

  • Base salary : $130,000-$150,000 (dependent on skills, experience, and competencies)
  • Unlimited PTO, 10 paid holidays, and 16 weeks of parental leave
  • Comprehensive medical, dental, and vision insurance plans
  • Matched and vested 401k plan
  • Access to resources for financial planning guidance, family planning services, mental health reachout and Employee Assistance Programs (EAP)
  • Additional benefits include commuter benefits, phone reimbursement, gym membership discounts, and more
  • Salary for the role is commensurate with experience and depends on a number of factors, including a candidate's qualifications, skills, competencies and experience.

    US pay range

    $130,000-$150,000 USD

    About EMARKETER

    EMARKETER is the world's leading research company focused on digital transformation. We hire people who are passionate about providing business leaders with actionable data and insights in the areas of digital marketing and advertising, media, retail and ecommerce, financial services, healthcare, and more. Our clients, who rely on our content to make informed decisions, include top global brands within Fortune 1000 companies, as well as smaller firms striving to compete in a digital age.

    At EMARKETER, we pride ourselves on an inclusive work environment and continuously strive for diversity of thought, identity, and experience while encouraging growth and providing support to team members throughout the organization. EMARKETER is committed to corporate transparency through regular business updates and an always-open line of communication.

    What We Value

    Our people are the foundation of our success. Guided by our values, we :

  • Serve Our Clients : We prioritize their needs to deliver excellence in our products and services.
  • Work as One Team : We collaborate with trust, accountability, and transparency.
  • Innovate and Adapt : We foster curiosity, resilience, and fearless exploration of new ideas.
  • Celebrate Diversity and Inclusion : We embrace a diverse, inclusive environment where all voices are valued and respected.
  • To learn more about what it's like to work at EMARKETER check out our careers page and life page.

    If this sounds like a great job for you, please apply online and tell us a bit about why you're a good fit for the role.

    Please note that for all positions at EMARKETER, there is an exercise component specific to the role to reduce selection bias in our recruiting process and test how you apply knowledge.

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    Senior Technology Analyst • New York, NY, United States

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