Senior Business Analyst

About This Role

Strava is the app for active people. With over 150 million athletes in more than 185 countries, Strava is where connection, motivation, and personal bests thrive. No matter your activity, gear, or goals, we help you find your crew, crush your milestones, and keep moving forward. Start your journey with Strava today.

Our mission is simple : to motivate people to live their best active lives. We believe in the power of movement to connect and drive people forward.

We are looking for an experienced analyst in a full-time role to be a key member of our Business Analytics team. This team is focused on driving subscription and user retention growth by conducting deep data analyses across all of Strava’s business drivers. You will collaborate with Product, BizOps, Finance and leadership to accelerate learning, make data-informed decisions, and define data-inspired solutions to fuel the growth of Strava’s platform. This role reports to an analytics manager and partners tightly with cross-functional collaborators throughout the company.

We follow a flexible hybrid model that translates to more than half of your time on-site in our San Francisco office — three days per week.

What You’ll Do :

Act as a go-to analytical expert for our core business drivers (e.g. subscriptions, retention, churn) and help teams understand what moves those metrics.

Analyze large datasets to uncover insights that deepen our understanding of business trends, identifying opportunities for growth.

Provide the “source of truth” for internal consumers by owning critical analytical reporting (e.g. active users, retention rates, subscription renewals).

Own end-to-end data solutions including : data instrumentation, ETL and modeling, developing dashboards and presenting findings to cross-functional teams and leadership.

Proactively surface trends and insights, quantify the impact, and translate them into clear actions for stakeholders.

Conduct AB tests with product teams to measure impact and direct product strategy.

Collaborate with the rest of the data organization at Strava (Data Science, Data Platform, Data Engineering) to collectively improve our technological craftsmanship.

What You’ll Bring to the Team :

You have 4+ years of full-time experience in analytics, data science, or other quantitative roles, ideally in a consumer-facing subscription business.

Bachelor’s degree in a quantitative field such as math, statistics, physics, economics finance or data science.

You’re a clear, structured communicator who can translate complex analysis into crisp narratives and recommendations for non-technical and executive audiences. Comfortable working both cross-functionally and independently.

You have an understanding of data pipeline concepts (e.g. ETL, scripting, common analysis workflows).

You are an expert with SQL and have experience with Business Intelligence tools (e.g. Tableau, Amplitude).

You have experience working on subscription or membership-based products, using data and insights to drive subscriber acquisition, engagement, and long-term retention.

You have a proven track record of working closely on global business strategy with an understanding of financial accounting impacts.

You have experience with experimentation and AB testing, including design, implementation and methodologies.

Compensation Overview :

At Strava, we know our employees are the most important ingredient to our success, and our compensation and total rewards programs reflect that. We take a market-based approach to pay, and pay may vary depending on the department and your location. Salary ranges are categorized into one of three zones based on a cost of labor index for that geographic area. We will determine the candidate’s starting pay based on job-related skills, experience, qualifications, work location, and market conditions. We may modify these ranges in the future. For more information, please contact your talent partner.

Compensation : $176,000 - 187,000. This range reflects base compensation only and does not include equity or benefits. Your recruiter can share more details about the full compensation package during the hiring process.

For more information on benefits, please click here.

Why Join Us?

Movement brings us together. At Strava, we’re building the world’s largest community of active people, helping them stay motivated and achieve their goals.

Our global team is passionate about making movement fun, meaningful, and accessible to everyone. Whether you’re shaping the technology, growing our community, or driving innovation, your work at Strava makes an impact.

When you join Strava, you’re not just joining a company—you’re joining a movement. If you’re ready to bring your energy, ideas, and drive, let’s build something incredible together.

Strava builds software that makes the best part of our athletes’ days even better. Just as we’re deeply committed to unlocking their potential, we’re dedicated to providing a world-class, inclusive workplace where our employees can grow and thrive, too. We’re backed by Sequoia Capital, TCV, Madrone Partners and Jackson Square Ventures, and we’re expanding in order to exceed the needs of our growing community of global athletes. Our culture reflects our community. We are continuously striving to hire and engage teammates from all backgrounds, experiences and perspectives because we know we are a stronger team together.

Strava is an equal opportunity employer. In keeping with the values of Strava, we make all employment decisions including hiring, evaluation, termination, promotional and training opportunities, without regard to race, religion, color, sex, age, national origin, ancestry, sexual orientation, physical handicap, mental disability, medical condition, disability, gender or identity or expression, pregnancy or pregnancy-related condition, marital status, height and / or weight.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

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