Company Background:
Founded in 2013 with operations in the United States and India, Aureus is the customer intelligence and experience company that enables insurance carriers and agents to deliver superior customer experience leading to higher customer retention, loyalty, and lifetime value. The platform has processed more than 60 million insurance policy data points from customers globally. For more information, visit www.aureusanalytics.com & www.donnaforagents.com
Skills:
Good to have:
Excellent Social Media Skills
Usage of tools like Hubspot
Good Design & Aesthetic sense
Excellent Verbal/ Written Skills
Insurance Knowledge
Analytics & AI Knowledge
Knowledge of SaaS marketing best practices
Position Description:
Participate in executing the marketing plan to promote Aureus products to Insurance ecosystem across North America.
Digital & Inbound Marketing:
Run effective Digital Marketing programs
Manage all Social Channels
Editing & Creating Case Studies, Use Cases, ROI documents, etc.
Working with various team members to write blogs
Execute online and offline marketing initiatives, integrating online and new media, email, social media, company websites, brand awareness and drip marketing initiatives.
Build digital influencer network
Run Webinars
SEO
Traditional Marketing:
Website Management:
Updating website content regularly
Ensure website is up to date always write to content and adheres to the brand guidelines.
CRM:
Ensuring that Hubspot data is well managed
Manage corporate gifting
Creating Corporate presentations
Tracking marketing effectiveness metrics
PR:
Create content for press releases, byline articles and keynote presentations.
Engage with press & online publications
Contact person: Maithily Shetty, Head HR, Aureus Analytics
If interested, please share your updated CV to maithily@aureusanalytics.com
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