Associate Director, Alliance Marketing (Microsoft Alliance)

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KPMG is currently seeking an Associate Director, Alliance Marketing to join our Clients and Markets team.

Responsibilities :

• Manage the execution of a joint strategic marketing plan for the Microsoft alliance, ensuring alignment with the alliance's business plan and growth ambitions; oversee the development and execution of a content strategy focused on creating differentiated messaging, value propositions, and sales enablement tools such as videos, social assets, and case studies
• Plan, execute, and optimize a portfolio of demand generation programs, including KPMG's presence at Microsoft conferences, webinars, and client events
• Supervise a variety of marketing programs, developing and utilizing detailed project plans to ensure on-time, on-budget, and high-quality delivery; leverage lead management tools to report on program effectiveness and sales impact
• Oversee program-level budgets and marketing development funds (MDF), ensuring they are used effectively to achieve the best results from marketing programs; includes forecasting and reporting on actuals; execute plans to increase the visibility and awareness of our alliance solutions through social media, podcasts, advertising, and by managing web content updates
• Develop co-branded marketing assets with Microsoft that support the content strategy, and work to amplify our brand by integrating campaign assets and thought leadership into marketing programs; serve as a key marketing contact for the Microsoft alliance team, fostering strong relationships to identify and execute high-impact co-marketing opportunities; support alliance partner sales kick-off events and other relationship-based initiatives
• Project manage KPMG's presence at alliance-specific conferences and execute a portfolio of demand-generation programs, including joint webinars, client roundtables, and digital campaigns focused on data and AI readiness
• Act with integrity, professionalism, and personal responsibility to uphold KPMG's respectful and courteous work environment

Qualifications :

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https : / / kpmg.com / us / en / how-we-work / pay-transparency.html / ?id=5636_9_25

California Salary Range : $107000 - $227000

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KPMG recruits on a rolling basis. Candidates are considered as they apply, until the opportunity is filled. Candidates are encouraged to apply expeditiously to any role(s) for which they are qualified that is also of interest to them.

Los Angeles County applicants : Material job duties for this position are listed above. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness, and safeguard business operations and company reputation. Pursuant to the California Fair Chance Act, Los Angeles County Fair Chance Ordinance for Employers, Fair Chance Initiative for Hiring Ordinance, and San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.