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Sr. Campaign Marketing Manager

Sr. Campaign Marketing Manager

Automation AnywherePort Saint Lucie, FL, US
7 days ago
Job type
  • Full-time
Job description

Senior Campaign Manager

Join Automation Anywhere, the leader in Agentic Process Automation (APA), and help shape the future of intelligent automation marketing. We're looking for a hands-on, operationally minded Senior Campaign Manager to drive the execution of our B2B demand generation programsfrom webinars and emails to performance tracking and cross-team coordination.

You'll be the operational engine that keeps campaigns running seamlessly across brand, digital, product marketing, and sales. You thrive in fast-paced environments, bring order to complexity, and know how to turn ideas into measurable results. If you're ready to build, execute, and optimize campaigns that fuel growth in a company redefining what's possible with APAthis role is for you.

This role reports to the Director of Campaigns & ABM.

Remote role - ability to work within any U.S time zone.

You will make an impact by being responsible for :

  • Leading end-to-end webinar production including setup, speaker coordination, and live event management
  • Writing email copy for demand generation and nurture programs
  • Building and maintaining campaign dashboards, reports, and performance insights
  • QA for all campaign elements to ensure flawless execution
  • Managing the campaign calendar and communicating launch timelines to stakeholders
  • Partnering with Marketing Operations to build campaigns with clear requirements and timelines
  • Collaborating with Brand to secure creative assets and maintain consistency
  • Aligning with Product Marketing on messaging and content
  • Working with Digital on audience targeting and list segmentation
  • Coordinating with SDRs for lead follow-up, providing campaign context and assets
  • Anticipating and flagging risks early to keep campaigns on track
  • Providing feedback on campaign execution to improve workflows and tracking
  • Identifying gaps in data quality, reporting, and process efficiency
  • Developing and document standardized checklists, templates, and best practices
  • Jumping in where needed to ensure campaign deliverywhether building slides, writing assets, or troubleshooting
  • Thriving in a fast-moving, collaborative environment where flexibility and accountability are key
  • Communicating proactively to keep stakeholders aligned and momentum strong when priorities shift

You will be a great fit if you have :

  • Bachelor's degree in Marketing, Business, or a related field
  • 10+ years of experience in B2B campaign execution, demand generation, or marketing operations
  • Proven ability to manage global webinar programs, including technical setup and live event logistics
  • Strong copywriting skills for email marketing with a focus on conversion-driving messaging
  • Working knowledge of marketing automation platforms and CRM systems (Salesforce preferred); able to analyze data and build performance reports
  • Deep understanding of demand generation metrics, audience segmentation, and data quality impact on campaign performance
  • Skilled at coordinating complex, cross-functional projects and partnering with sales / SDR teams for effective lead follow-up
  • Knowledge of email deliverability best practices and compliance standards (e.g., GDPR)
  • Exceptionally organized, detail-oriented, and resourceful; able to operate independently in a fast-paced environment
  • Experience in B2B SaaS or technology organizations preferred; familiarity with ABM strategies, ZoomInfo, Mutiny and analytics tools (e.g., Tableau) a plus
  • You excel in these key competencies :

  • Execution Excellence : Operates with precision and accountability to deliver campaigns that drive measurable impactembodying the same efficiency and intelligence that define Agentic Process Automation (APA)
  • Adaptability : Navigates change and ambiguity with confidence, bringing structure, clarity, and forward momentum to complex initiatives
  • Collaborative Communication : Builds trusted partnerships across teams, proactively aligning stakeholders and keeping execution on track
  • Operational Mindset : Thinks holistically about systems, processes, and dataunderstanding how each element contributes to performance and scalability
  • Attention to Detail : Upholds the highest standards of quality and accuracy, ensuring flawless execution across every campaign touchpoint
  • The base salary range for this position is $155,000 to $170,000 a year. The base salary ultimately offered is determined through a review of education, industry experience, training, knowledge, skills, abilities of the applicant in alignment with market data and other factors. This position is also eligible for a discretionary bonus, equity and a full range of medical and other benefits.

    Ready to Revolutionize Work? Join Us. This is an opportunity to work with a global, passionate team pioneering technology that's redefining the way people work, everywhere. Join us and discover the many ways that you can have an impact, achieve your potential, and go be great.

    Job Segment OR Key Words : SaaS, Campaign Marketing, Demand Generation, Agentic Process Automation, APA, B2B Software Solutions

    Benefits and perks you'll appreciate :

  • Flexible work schedule / remote roles
  • Unlimited Personal Time Off
  • 12 holidays off per year
  • 4 days volunteer time off per year
  • Eligible for 4 company Achievement days off per year
  • Variety of health care and well-being benefits
  • Paid family / parental leave
  • We are a designated "Best Place to Work" for 2 years in a row!
  • Newsweek's Top 100 Most Loved Workplaces in America 2023
  • Automation Anywhere is an Affirmative Action and Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, national origin, genetic information, age, disability, veteran status, or any other legally protected basis.

    If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email recruiting@automationanywhere.com.

    At this time, we typically do not offer visa sponsorship for this position. Candidates should generally be authorized to work in the United States without the need for current or future sponsorship.

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    Sr Marketing Manager • Port Saint Lucie, FL, US

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