Business Development and Marketing Manager

About Us

Skadden, Arps, Slate, Meagher & Flom LLP has forged a reputation as one of the world's most prestigious law firms. We rely on innovation, intellect, teamwork and tenacity to deliver the highest quality advice and novel solutions to our clients' legal issues. Our attorneys work across 50-plus practices and 21 offices in major financial centers.

The Opportunity

We are seeking a Business Development and Marketing Manager to join our Firm. This position will be based in our Palo Alto, California office (hybrid). The Business Development and Marketing Manager (BDMM) is responsible for propelling business growth and amplifying market presence for select practices across the Northern California market. The BDMM reports to the Assistant Director (Palo Alto), office, practice and department leaders, relevant partners and works closely with the U.S. and global Business Development and Marketing Department. The primary responsibility of this role is to fortify and nurture existing client relationships while strategically acquiring and cultivating new client partnerships.

Responsibilities

Business Development : Develops and implements proactive, organized marketing and business development initiatives for select practices, including client targeting programs and pursuit teams for the Northern California market.

Drafts and prepares high-quality pitches, capability statements and BD presentations, working with relevant partners and supported by Skadden's global teams where relevant.

Advises attorneys on lead development, pitching, and follow-up within the sales cycle.

Manages sales pipeline processes for assigned practices and partners across regions.

Owns pitch and presentation content, drafting tailored copy to convey Skadden's credentials, differentiators and value proposition to potential clients.

Oversees collection of practice experience for the Firm's database (with support from the experience team).

Identifies cross-practice and cross-region opportunities and collaborates with attorneys and marketing colleagues to align strategies, measure targeting progress, and drive BD plans.

Strategic Planning and Analysis : Works with partners and the Assistant Director to develop strategic plans for practice segments, execute tactics, report progress, and align resources with strategy.

Collaborates with Strategic Intelligence and Client Accounting teams to utilize firm data and platforms for informed sales and client development activities.

Profile-Raising Activities, Content and Thought Leadership : Drives tactics that raise practices' visibility and positioning through speaking events, sponsorships, PR, and social media; manages legal directory, award and ranking opportunities; drafts regional submissions; assesses value of opportunities; supports thought leadership with editors on client mailing and articles.

Event and Engagement Management : Leads planning and execution of client events and speaking engagements in collaboration with the BD and Marketing Coordinator and global events team; analyzes attendee lists and prepares tailored materials; supports attorney follow-up and tracks outcomes in the CRM.

Operational Efficiency and Communication : Enhances efficiency and service delivery; develops departmental guidelines and procedures; demonstrates strong interpersonal, written and verbal communication; maintains reliable presence to work with internal clients.

Qualifications

Strong knowledge of firm software (e.g., InDesign, InterAction, MS Office including PowerPoint, Word, Excel) with ability to learn new software.

Maintains current knowledge of industry best practices, trends and techniques.

Exemplary interpersonal and communication skills, both verbally and in writing.

Strong project management skills with ability to manage multiple priorities / deadlines in a fast-paced environment.

Attention to detail with strong proofreading and fact-checking.

Professional demeanor, high emotional intelligence, cultural sensitivity and ability to interact with all levels.

Ability to continuously improve and innovate content and design of pitch and proposal materials.

Ability to develop a deep understanding of the Firm's business and to build relationships with stakeholders.

Ability to lead and supervise others; works well independently and in hybrid team environments.

Ability to handle sensitive matters and maintain confidentiality; ability to organize and prioritize work and delegate effectively.

Willingness to travel and attend key events and meetings as needed; flexibility to adjust hours to meet business needs.

Education and Experience

Bachelor's Degree

6 years' business development and marketing experience in a law firm or professional services environment

Culture & Life at Skadden

What makes Skadden special is our people and the culture, community and spirit of collaboration. We believe in teamwork and inspiring each other to be at our best in an atmosphere that promotes professionalism and excellence. Our goal is for everyone at the firm to enjoy a challenging career with opportunities for development and growth and to support the well-being of our attorneys and business services professionals.

Benefits

The overall well-being of our team is important to us. We offer generous benefits to help you achieve wellness in all areas of your life.

Competitive salaries and year-end discretionary bonuses.

Comprehensive health care (medical, dental, vision), 401(k) and voluntary benefits.

Generous paid time off and paid parental leave.

Learning and professional development opportunities (in-classroom, remote, and on-demand).

Well-being programs and opportunities to give back to local communities.

For further details, please visit Skadden careers.

Equal Employment Opportunity Statement : Skadden is an Equal Opportunity Employer. We do not discriminate on legally impermissible bases. Applicants who require accommodations during the application process should contact the firm.

Salary Details

Salary range : $180,000 – $205,000. Actual salary determined based on skills, experience and other job-related factors, consistent with applicable law.

EEO Statement : Skadden is an Equal Opportunity Employer and complies with applicable equal employment opportunity laws.

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