Email Marketing SpecialistPavago • Syracuse, NY, US
Email Marketing Specialist
Pavago • Syracuse, NY, US
25 days ago
Job type
- Full-time
Job descriptionMaintain databases of 20k200k+ contacts. Segment audiences by persona, lifecycle stage, engagement level, and geography. Clean lists regularly (remove hard bounces, spam traps, inactive users). Build drip sequences, abandoned cart flows, and behavioral triggers. Test workflow logic to ensure automated campaigns run correctly. Monitor inbox placement and sender reputation using tools like Litmus, GlockApps, or Postmark. Manage domain health, DNS / SPF / DKIM settings, and suppression lists. Ensure campaigns comply with CAN-SPAM, GDPR, and CCPA. Run A / B tests on subject lines, copy, CTAs, and send times. Analyze metrics (open rate, CTR, conversion, unsubscribe). Iterate campaigns based on data insights. Build weekly / monthly dashboards with campaign performance. Track revenue attribution by integrating ESP data with Google Analytics, Looker, or CRM dashboards. Present findings and recommendations to sales / marketing leadership. Strong balance between creativity and data-driven analysis. Excellent copywriting and attention to detail. Technically capable of solving deliverability and ESP configuration issues. Organized and able to manage multiple campaigns simultaneously. 2+ years professional email marketing experience. Proficiency in at least one major ESP (HubSpot, Klaviyo, Marketo, Mailchimp). Advanced Excel / Google Sheets (segmenting, VLOOKUPs, pivot tables). Knowledge of basic HTML / CSS for email templates. Managed email programs for 50k+ contacts. Familiarity with deliverability monitoring tools (Litmus, GlockApps). Industry exposure in SaaS, e-commerce, or professional services. Experience integrating ESPs with CRMs (Salesforce, HubSpot). Plan and build campaigns, writing copy and designing templates. Segment audiences for precise targeting and improved relevance. Monitor deliverability and maintain clean, healthy lists. Launch automated workflows that nurture leads and re-engage inactive users. Analyze performance metrics and test variations to improve engagement. Report results to stakeholders, translating metrics into actionable insights. Open rates ? industry benchmark (2040%). CTR ? 35%. Conversion rate improvements over time. Bounce rate Revenue attribution tracked and reported accurately. Initial Phone Screen Video Interview with Pavago Recruiter Practical Task (e.g., build a 3-email nurture workflow in HubSpot for a sample product launch) Client Interview Offer & Background Verification
Email Marketing Specialist
Our client is seeking an Email Marketing Specialist to plan, build, and optimize email campaigns that drive engagement, nurture leads, and increase conversions. This role combines creative copywriting with technical ESP expertise and performance analytics. The specialist owns the full campaign lifecycle from segmentation and automation through deliverability and reporting ensuring email remains a consistent and measurable revenue channel.
Campaign Development & Execution :
- Build and launch campaigns in platforms like HubSpot, Klaviyo, Marketo, Mailchimp, or ActiveCampaign.
- Write subject lines, body copy, and CTAs tailored to audience segments.
- Design responsive templates that align with brand guidelines (HTML / CSS edits when necessary).
Audience Segmentation & List Management :
Automation & Nurture Programs :
Deliverability & Compliance :
Performance Optimization :
Reporting :
What Makes You a Perfect Fit :
Required Experience & Skills (Minimum) :
Ideal Experience & Skills :
What Does a Typical Day Look Like?
In essence : you ensure email campaigns are strategic, compliant, and consistently driving engagement and revenue.
Key Metrics for Success (KPIs) :
Interview Process :
Create a job alert for this search
Email Marketing Specialist • Syracuse, NY, US
Related jobs
Cynet Health is seeking an experienced CT Tech for an exciting Travel Allied job in Syracuse, NY.Shift : 5x8 hr days Start Date : 01 / 12 / 2026 Duration : 14 weeks Pay : $3289 / Week.Ranked #5 Best Travel...Show more
Marketing Specialist Job Duties : Develops marketing strategy by studying economic indicators, trackin...Show more
Senior Field Marketing Specialist.The Senior Field Marketing Specialist drives regional engagement and digital growth for Columbia Sportswear's Performance Fishing Gear (PFG) category.This role bui...Show more
Marketing & Digital Content Specialist.Were hiring a highly driven Marketing & Digital Content Specialist to join our team.
This role requires a versatile professional who can contribute to ...Show more
This is an exciting opportunity for individuals looking for a flexible and rewarding part-time or full-time job.As a Delivery Driver, you will have the freedom to choose your own schedule and work ...Show more
Marketing Operations Strategist.As a people-first firm, we value diversity in backgrounds and experiences.We strongly believe our people and culture are key to our success.Our vision is to be recog...Show more
Full-Time Opportunity Available!.Are you passionate about helping others achieve their goals and find meaningful employment Join Arc of Onondaga as an Employment Specialist where youll provide job ...Show more
The Garam Group is a growing Managed Service Provider (MSP) based in Syracuse, NY.Integrity, Dedication, a Positive Attitude, Team Orientation, and Fun (Our Core Values).
We’ve built a team that gen...Show more
Join the Coca Cola team and be part of a world-renowned company committed to sustainability, diversity, and innovation.As a Marketing Specialist, you will work with a team to develop and execute ma...Show more![Benefits Manager [Remote-US]](https://cdn-logos.talent.com/v1/logo/image?feedcode=jobcase-new&company_name=Quanata)
To help keep everyone safe, we encourage all applicants to pay close attention to protect themselves during their job search.
When applying for a position online you are at risk of being targeted by...Show more
Marketing Specialist Job Duties : Develops marketing strategy by studying economic indicators, tracking...Show more
We are urgently looking for people interested in taking online surveys for Fortune 500 brands.If you are a self-starter, looking for flexible hours throughout the week, this may be for you! Earn up...Show more
We’re seeking dependable individuals who want to build a side income alongside their full-time work.This role offers flexible tasks you can perform outside your regular job hours.You’ll be given st...Show more
We are looking for a finance professional to join our team to train AI models.You will measure the progress of these AI chatbots, evaluate their logic, and solve problems to improve the quality of ...Show more PEC (Progressive Expert Consulting).We are the leading provider of comprehensive customizable virtual learning solutions that bridge the gap between intelligent infrastructure and human connection....Show more 
A health services network in Westchester County is actively seeking a new Healthcare Revenue Analytics Specialist for a great opportunity.
Analyze reimbursement and ensure adherence to payer contrac...Show more Are you looking to earn extra income from the comfort of your home? We're seeking motivated individuals to explore and test a variety of remote side hustle opportunities featured on FinanceBuzz.Thi...Show more We are looking for a finance professional to join our team to train AI models.You will measure the progress of these AI chatbots, evaluate their logic, and solve problems to improve the quality of ...Show more
Travel CT Tech - $3289 / Week
Cynet Health • Syracuse, NY, US
Full-time
Last updated: 1 day ago • Promoted
Marketing Specialist
TradeJobsWorkForce • 13212 Syracuse, NY, US
Full-time
Last updated: 30+ days ago • Promoted
Senior Field Marketing Specialist - 4 Positions in these locations : Florida, North Carolina or South Carolina, Georgia, and Texas
Columbia Sportswear • Syracuse, NY, US
Full-time
Last updated: 15 hours ago • Promoted • New!
Digital Marketing Specialist
PEC • Syracuse, New York, USA
Full-time
Last updated: 20 days ago • Promoted
Part-Time Delivery Specialist
beBeeDelivery • Brewerton, United States
Full-time +1
Last updated: 11 hours ago • Promoted • New!
Marketing Operations Strategist
Power Digital • Syracuse, NY, US
Full-time
Last updated: 27 days ago • Promoted
Employment Specialist Full Time Opportunity Available
Arc of Onondaga • Syracuse, New York, USA
Full-time
Last updated: 25 days ago • Promoted
Business Development / Sales Specialist - IT Managed Services
The Garam Group • East Syracuse, NY, US
Full-time
Quick Apply
Last updated: 30+ days ago
Marketing Specialist
Coca Cola • East Syracuse, NY, USA
Full-time
Last updated: 27 days ago • Promoted
Benefits Manager [Remote-US]
Quanata • Syracuse, NY, US
Remote
Full-time
Last updated: 2 days ago • Promoted
Marketing Specialist
TradeJobsWorkforce • 13201 Syracuse, NY, US
Full-time
Last updated: 30+ days ago • Promoted
Freelance Product Feedback Specialist (Hiring Immediately)
Earn Haus • Hastings, New York, US
Full-time +2
Last updated: 30+ days ago • Promoted
Side Hustle Specialist (Evenings & Weekends)
Finance Buzz • Tully, New York, US
Full-time +1
Last updated: 30+ days ago • Promoted
Remote Investment Analyst – AI Trainer ($50-$60 / hour)
Data Annotation • Syracuse, New York
Remote
Full-time +1
Last updated: 30+ days ago • Promoted
Marketing & Business Development Support Specialist
PEC • Syracuse, New York, USA
Full-time
Last updated: 8 days ago • Promoted
Healthcare Revenue Analytics Specialist
Tandym Group • Syracuse, NY, US
Full-time
Last updated: 13 days ago • Promoted
Remote Side Hustle Evaluator - Flexible Online Gig Work
Finance Buzz • Tully, New York, US
Remote
Temporary
Last updated: 30+ days ago • Promoted
Remote FinTech Product Analyst - AI Trainer ($50-$60 / hour)
Data Annotation • Syracuse, New York
Remote
Full-time +1
Last updated: 30+ days ago • Promoted