Senior Director of Annual Giving

Logo : Posting Number :

STA00784PO25

Job Family :

Alumni Relations and Development

Job Function : Annual Giving

USC Market Title :

Senior Director of Annual Giving

Link to USC Market Title :

https : / / uscjobs.sc.edu / titles / 195214

Job Level : M4 - Managerial

Business Title (Internal Title) :

Senior Director of Annual Giving

Campus : Columbia

Work County : Richland

College / Division :

Division of Development

Department :

DEV Development Office

State Pay Band :

Approved Starting Salary :

$95,954

Advertised Salary Range :

$95,954 - commensurate with qualifications.

Location of Vacancy :

Columbia, SC

Part / Full Time : Full Time

Hours per Week : 37.5

Work Schedule :

• Standard working schedule : 8 : 30am – 5 : 00pm
• Must be willing to work a flexible schedule to meet the needs of the department.

Basis : 12 months

Job Search Category :

Alumni Development

About University of South Carolina :

From the Upstate to the Lowcountry, the University of South Carolina system is transforming the lives of South Carolinians through the impact of our eight institutions and 20 locations throughout the state. More than 50,000 students are enrolled at one of eight institutions, including the research campus in Columbia and comprehensive four-year universities in Aiken, Upstate and Beaufort. In addition, our Palmetto College campuses in Salkehatchie, Union, Lancaster and Sumter enable students to earn associate or bachelor’s degrees through a combination of in-person, online or blended learning. All of our system institutions place strong emphasis on service — helping to build healthier, more educated communities in South Carolina and beyond.

Advertised Job Summary :

Under limited supervision, reporting to the Executive Director of Annual Giving and Lead Generation (Executive Director), the Senior Director of Annual Giving Programs and Unit Strategy (Senior Director) is responsible for the management, coordination, and implementation of the direct and digital marketing solicitation and engagement programs for the university and for working with the colleges, schools and units to develop unit-based annual giving strategies. The Senior Director will also oversee the annual giving programs, including next-generation philanthropy, employee philanthropy, and employer matching gifts. The Senior Director will lead a team of fundraising professionals and develop and execute the overarching omnichannel strategy for a complex set of annual giving solicitations for the University of South Carolina and its academic units, university priorities, and special interest programs. The Senior Director will oversee the implementation and execution of the University of South Carolina’s day of giving campaign, currently known as Give 4 Garnet. The Senior Director plays an intricate role in establishing and delivering effective leadership, partnerships and communication with directors of development, and staff across the Division of Development. The Senior Director will utilize Blackbaud CRM and other analytics tools to ensure that strategies are data-driven, personalized, timely, and consistent with the goals set forth within the Annual Giving and Lead Generation programs.

Job Related Minimum Required Education and Experience :

Preferred Qualifications :

Knowledge / Skills / Abilities :

Job Duty :

Oversee the management and implementation of direct and digital marketing strategies. Develop and execute an annual plan and a comprehensive marketing calendar designed to support the goals of AGLG and the priorities of the university. Collaborate with the Executive Director to produce annual budget recommendations to support the organizational goals.

Essential Function : Yes

Percentage of Time : 20%

Job Duty :

Direct and develop comprehensive annual giving strategies for the colleges, schools, and units. In collaboration with the Lead Senior Director of Development and the Executive Director of AGLG to determine annual strategy and budget recommendations to achieve the goals of each unit.

Essential Function : Yes

Percentage of Time : 20%

Job Duty :

Develops, implements, and manages an integrated omnichannel marketing plan for the university and its colleges and units, including direct mail, email, digit ads, and social media. Collaborate with other members of the AGLG team to ensure coordination and integration of annual giving strategies. Implement a data-driven Annual Giving solicitation system. Determine appropriate marketing segmentation, track progress, report and evaluate results, and redirect tactics to improve outcomes. Assist with the strategic development and high-level interpretation of Annual Giving reports. Provides timely qualitative and quantitative reports of solicitation campaign performance and marketing metrics and analytics for the Division of Development; the colleges, schools, and units; and other partners as needed.

Essential Function : Yes

Percentage of Time : 20%

Job Duty :

Develops, coordinates, and implements a university-wide giving day to include schools, colleges, regional campuses, and units. Manage and coordinate annual giving programs, including next-generation philanthropy, employee philanthropy, employer matching gifts, storytelling / creative writing, and volunteer engagement. Serve as an experienced resource for the annual giving programs and services team and university colleagues.

Essential Function : Yes

Percentage of Time : 20%

Job Duty :

Perform other duties as assigned.

Essential Function : Yes

Percentage of Time : 20%

Job Duty :

Build and maintain a portfolio of best practices and emerging marketing trends to enhance solicitation practices based on national / regional data and donor trends to achieve fundraising goals. Negotiate contracts with external vendors, including direct mail and printing houses. Manage vendors to produce highly segmented, customized direct mail appeals with complex variables.

Essential Function : Yes

Percentage of Time : 20%

Safety Sensitive or Security Sensitive :

No

Hazardous weather category :

Non-Essential

Number of Vacancies :

Desired Start Date :

12 / 01 / 2025

Job Open Date : 09 / 26 / 2025

Job Close Date : 10 / 27 / 2025

Open Until Filled : No

Special Instructions to Applicant :

Positions are advertised for a minimum of five (5) business days on our job website. After five (5) business days, positions can be closed at the discretion of the department at any time. This employment site is updated on a regular basis. The length of the recruitment and screening process may vary from position to position, depending upon a variety of factors. Should review of your qualifications result in a decision to pursue your candidacy, you will be contacted by phone or email. We are only accepting applications submitted by October 27, 2025. The University of South Carolina offers a valuable benefits package including but not limited to :

Click here to learn more about why you should work at USC.

Quicklink for Posting :

https : / / uscjobs.sc.edu / postings / 195464

EEO Statement :

The University of South Carolina does not discriminate in educational or employment opportunities or decisions for qualified persons on the basis of age, ancestry, citizenship status, color, disability, ethnicity, familial status, gender (including transgender), gender identity or expression, genetic information, HIV / AIDs status, military status, national origin, pregnancy (false pregnancy, termination of pregnancy, childbirth, recovery therefrom or related medical conditions, breastfeeding), race, religion (including religious dress and grooming practices), sex, sexual orientation, veteran status, or any other bases under federal, state, local law, or regulations.