Product Manager, Innovation

Product Manager, Innovation

Work Mode :  Onsite

Location :   Onsite 4 – Kohler, WI

Opportunity

Are you ready to turn

groundbreaking ideas into market-shaping realities? We’re looking for a dynamic

and strategic Product Marketing Manager to join our Transformative Innovation

Team—a group dedicated to redefining categories and creating new-to-world solutions.

In this high-impact role,

you’ll be the bridge between disruptive product concepts and market success,

crafting strategies that position innovations for early validation and

commercialization. You’ll combine deep consumer insights, bold business model

thinking, and creative go-to-market strategies to bring visionary ideas to

life.

TARGETS

Strategic

Marketing & Market Development

Define target consumer segments, value

propositions, and go-to-market strategies for disruptive product

innovations.

Develop and validate demand hypotheses

through rapid consumer feedback loops and market experiments.

Identify market white spaces and unmet

needs to inform pipeline development and opportunity sizing.

Concept

Communication & Storytelling

Craft compelling product narratives,

positioning statements, and innovation roadmaps tailored for internal

stakeholders, early customers, and partners.

Build marketing tools and communication

frameworks that enable internal alignment and external validation.

Early

Commercial Strategy

Shape early-stage business cases,

pricing models, and channel strategies – ROI modeling.

Lead competitive landscaping and trend

analysis for emerging categories and technologies.

Partner with finance, R&D, and sales

to align innovation efforts with commercial feasibility and scalability.

Cross-functional

Leadership

Act as the marketing voice in

cross-functional “tiger teams” for breakthrough delivery projects.

Partner with brand, R&D, insights,

design, and commercial teams to ensure innovation is anchored in consumer

and market truths.

Launch

Planning (Pre-Commercial Readiness)

Develop pre-commercial marketing plans,

pilots, and launch tests for concepts nearing scale readiness.

Inform future brand and customer

acquisition strategies by gathering early market traction data.

Skills / Requirements

Bachelor’s degree in Marketing,

Business, Engineering, or related field; MBA preferred.

5+ years of experience in product

marketing, innovation strategy, or brand management; experience with

disruptive or startup-style innovation desireable.

Demonstrated experience developing

go-to-market strategies for new products or categories.

Strong skills in strategic thinking,

storytelling, market analysis, and consumer insight synthesis.

Proven ability to thrive in ambiguity

and a fast-paced, experimental environment.

Experience leading cross-functional

teams and working with early-stage product development.

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CUSTOM.PAY.TRANSPARENCY

Why Choose Kohler?

We empower each associate to #BecomeMoreAtKohler with a competitive total rewards package to support your health and wellbeing, access to career growth and development opportunities, a diverse and inclusive workplace, and a strong culture of innovation. With more than 30,000 bold leaders across the globe, we’re driving meaningful change in our mission to help people live gracious, healthy, and sustainable lives.

About Us

It is Kohler’s policy to recruit, hire, and promote qualified applicants without regard to race, creed, religion, age, sex, sexual orientation, gender identity or expression, marital status, national origin, disability or status as a protected veteran. If, as an individual with a disability, you need reasonable accommodation during the recruitment process, please contact kohlerjobs@kohler.com .  Kohler Co. is an equal opportunity / affirmative action employer.