Director of Admissions

Director of Admissions

Lancaster Nursing and Rehabilitation Center – Lancaster, PA

Lancaster Nursing and Rehabilitation Center is seeking an experienced Director of Admissions to lead our admissions department at our 446-bed skilled nursing and rehabilitation facility in beautiful Lancaster, Pennsylvania.

This is an exciting opportunity for a driven healthcare professional to join a long-term care leader and play a vital role in growing census, expanding referral networks, and supporting families during the admissions process.

Why Join Us?

Join a skilled nursing facility with a strong reputation in long-term care and rehabilitation services

Lead a department focused on resident-centered admissions and customer service excellence

Collaborate with a supportive leadership team in a large, established nursing and rehab center

Competitive pay, comprehensive benefits, and opportunities for professional growth

Position Summary

As the Director of Admissions, you will :

Oversee the entire admissions process for new residents

Build and strengthen referral relationships with hospitals, physicians, discharge planners, and community partners

Implement outreach strategies through sales calls, professional presentations, and community events

Drive occupancy by increasing inquiries and expanding the referral base

Ensure a smooth, compassionate, and efficient transition for residents and their families

Key Responsibilities

Assess potential residents off-site prior to admission

Conduct meetings with families and referral sources to coordinate care

Communicate with hospitals, insurance providers, and community resources regarding admissions

Manage bed availability and admissions / discharges to meet occupancy and census mix goals

Make outside sales calls to healthcare providers, senior organizations, and other referral networks

Monitor competitors, market trends, and industry changes in the skilled nursing and long-term care sector

Lead and train staff to handle admissions inquiries, tours, and paperwork

Prepare budgets, reports, and data tracking for admissions and census management

Qualifications

Bachelor’s degree in Business, Communications, Human Services, or related field preferred

Experience in skilled nursing facility admissions, healthcare marketing, or case management required

Strong knowledge of Medicare, Medicaid, and managed care referral processes

Excellent communication, relationship-building, and leadership skills

Proven ability to collaborate across departments to meet admissions and occupancy goals

Schedule

Full-time position

Hours may vary depending on facility needs; occasional evenings or weekends for outreach and community events

Equal Employment Opportunity (EEO) Statement

Lancaster Nursing and Rehabilitation Center is an Equal Opportunity Employer . We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other protected characteristic under applicable laws.

Apply today to join our team and make a difference in the lives of residents and families at Lancaster Nursing and Rehabilitation Center!

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