Octopus Deploy is hiring : Senior Technical Product Marketer, Enterprise (West Co

Overview Octopus Deploy sets the standard for Continuous Delivery, empowering software teams to deliver value in an agile way. Over 4,000 organizations globally rely on our Continuous Delivery, GitOps, and release orchestration solutions. Founded in Australia in 2012, our team of over 270 Octonauts now spans the globe. We are a remote-first company with a transparent culture, compensation that ensures equity, and career pathways. We conduct interviews and onboarding virtually as part of being a remote-first company.

As a Technical Product Marketer, you will be responsible for building Octopus’s story for Continuous Delivery at Scale and driving market leadership in the DevOps space, with the mission to win more enterprise business by effectively reaching and explaining the value of our solution to prospects and existing customers. You will work closely with other marketing functions and collaborate cross-functionally with Product & Engineering and Revenue teams on Go-To-Market strategy and execution, owning end-to-end high-impact product launches.

This role is remote-based in the US but will require travelling globally. Some meetings may be outside local work hours. The position is located on the West Coast (PST / MST) of the United States to facilitate collaboration with global teams.

What you’ll do Research and develop insights about how our customers and specific personas think about commercial and DIY options to guide our GTM strategy.

Develop Go-To-Market (GTM) strategies for capabilities that target central IT, business units, and individual teams within an enterprise.

Create clear and straightforward messaging that emphasizes Octopus’s business value (tied to time, money, and risk) to different audiences in large companies — including decision makers, influencers, and users.

Create persuasive marketing materials, such as articles, videos, demos, press releases, and case studies, independently and with support from DevRel and product teams to highlight the unique benefits and ROI.

Collaborate with Digital and Field Marketing to develop demand and lead generation campaigns and track their success using pipeline, win rates, and adoption metrics.

Work with the Product and Sales teams as we iterate on the product roadmap and sales campaigns, incorporating customer insights.

Lead regular briefings with industry analysts (Gartner, Forrester) and media to influence vendor ratings and create publicity opportunities.

Your background Multiple years of experience in enterprise software product marketing, including SaaS products, through several tier 1 launches.

Positioned technical solutions that improve productivity of organizations and business units, ideally related to software development.

Created sales messages that enterprise sellers can use for their account-based campaigns.

Developed targeted communication, including presenting the solution's value for specific personas.

Developed go-to-market strategy (product, positioning, promotion, pricing) based on market, competitive, and customer insights.

Led cross-functional projects, engaging with different stakeholders, and across key functions.

Self-driven and able to work in a distributed environment, including working flexible hours and traveling to team meet-ups and industry events when required.

Octopus has an internally open and transparent system for compensation. Any Octonaut can view the compensation for any role at any level. This ensures people doing the same work with the same skill get paid the same.

The compensation for this role is :

Level 3

Maturing : $145,000 annual + stock options

Performing : $175,000 annual + stock options

Benefits include a minimum of 25 days annual leave, up to 10 days of paid sick and carers leave, 12 weeks of fully paid parental leave with flexible return options, generous health care (100% individuals, 75% dependents), dental and vision, 401K matching, and stock options. Learn more.

Interview Process Below is the interview process you can expect for this role. We know interviewing can seem daunting, but we designed our interview process to move quickly while still giving you all the information you need.

Initial chat [30 min]

Talent acquisition screen : Meet with your Talent Acquisition team and get a feel for what it would be like to be an Octonaut!

Hiring manager chat [45–60 min]

Hiring manager chat : Designated time to chat with the hiring manager. This is a great opportunity to get to know each other and discuss your background and goals. We welcome any questions you may have for us!

Panel interview [60–90 min]

Final round chat : You will meet cross-functional team members, including leaders and individual contributors. By the end, you should have a clear sense of what it’s like to work at Octopus and what it would be like to have you on the team. We’ll ask final questions and encourage you to do the same.

Our public employee handbook is the best place to learn more about life at Octopus. It includes our values, how we structure teams, career progression, leave and benefits, and more.

If you’re enthusiastic about this position, even if you don’t meet all criteria, please submit your application. Our talent team reviews every application and considers how you might add to the team. We commit to updating you at least weekly on the status and providing clear expectations for each step.

Important Notice About Recruitment Scams Please be aware that individuals and organizations may attempt to scam job seekers by offering fraudulent opportunities under the name of Octopus Deploy or Codefresh by Octopus Deploy. These scams may involve fake job postings, unsolicited emails, or other communications.

Octopus Deploy will never :

Ask for sensitive personal information during the recruitment process.

Request payment, fees, or purchases from job seekers.

Send checks for equipment purchases prior to employment.

Official Communication Channels :

All communication from Octopus Deploy recruiters or hiring managers will come from official addresses ending in @octopus.com. If you receive messages from other domains, these are not from Octopus Deploy. If you are unsure about authenticity, do not provide personal information and contact recruitment@octopus.com.

Reporting Fraud

If you believe you have been a victim of recruitment fraud, please report to the appropriate authorities :

United States : FTC

• Europe : OLAF
• New Zealand : NetSafe
• Australia : ACSC

Signs of a Recruitment Scam

Be vigilant for red flags such as non-octopus email domains, poor spelling / grammar, requests for payment, or informal communication channels. We take fraudulent activities seriously and appreciate your help in protecting our community.

[Note to Search Firms / Agencies]

Octopus Deploy does not compensate search firms for unsolicited assistance unless there is a written search agreement and a position-specific requisition.

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