A company is looking for an Engagement Marketing Manager.
Key Responsibilities
Lead the end-to-end creation and execution of multi-channel member outreach campaigns
Write, edit, and test copy that engages different population segments across clients
Partner with Customer Success and clients to recommend tailored rollout strategies for specific populations and enrollment goals
Required Qualifications
5+ years of marketing experience executing high volume marketing campaigns, preferably for a B2B2C product
Experience using and executing campaigns in Braze software
Demonstrated success driving multi-channel engagement and member acquisition
Strong project management skills
Experience managing and optimizing multi-channel marketing campaigns, analyzing performance data
Engagement Manager • Greensboro, North Carolina, United States