Digital Marketing - Account Manager / Sr. Manager

Digital Marketing Account Manager / Sr. Manager

You will be the day-to-day owner for a portfolio of performance marketing clients (typically 46 accounts; $2M$10M annual media under management) in ecommerce, home services, and healthcare. Your mandate : convert client business objectives into measurable growth across paid media, affiliate marketing, search engine optimization, AI inclusions, CRO, and analytics. You'll lead weekly client calls, orchestrate cross-functional specialists, and ensure we hit targets for CAC, ROAS, and LTV while maintaining forecast accuracy and client satisfaction.

In 90 Days

• Implement account scorecards with KPIs, baselines, and targets for each client.
• Aid in establishing a testing roadmap, delivering four experiments per account / month (creative, audience, bidding, landing pages) in coordination with the media and analytics teams.
• Oversee pacing and performance to plan (95% budget pacing; 10% forecast accuracy) for clients and internal teams.
• Strong understanding of core efficiency metrics (CPA ?1020% or ROAS ?1530%, account-dependent) and how to improve them.
• Lead production of presentations and QBRs utilizing Beautiful.ai or PowerPoint with your clients.
• Improve client relationships and assist in new business development efforts.

What You'll Do

Client Leadership & Management

Performance Marketing Execution

Analytics, Forecasting & Insights

Project Management & Quality

Growth & Commercials

What You've Done

Nice to have : basic SQL; DV360 / YouTube; SEO / CRO collaboration; eCommerce and lead-gen experience across healthcare, home services, and retail.

How We Work

Nice to have skills :

Why Us?

If you worked in an agency you know sometimes agency life can be a shit-show, Clients have emergencies. Agencies have emergencies. Response Mine is dedicated to building trust with clients by giving unvarnished, valuable advicenot salesspeak. Our clients need growth, and they expect deep, insightful analysis about their media and marketing. Our key media and SEO talent are enterprise-level experts at their craft. We'll give you the goods. You need to defend, protect, and serve the client. We won't ask you to fill out timesheets or do prospecting. This is about expert client service and delivering world-class results for mid-market and enterprise-level clients.

Company Overview :

Response Mine is an award-winning firm that has been voted one of the best places to work by The Atlanta Journal and Constitution multiple times. Over the past 24 years, RMI has generated billions of dollars in new revenues for its clients across retail, home service, and healthcare companies by improving on their paid search, social media, SEO, and content marketing strategies. Committed to truth and analytics, RMI breaks the traditional agency billing and service model to help clients outperform their market and competitors through radical transparency and next-level strategic partnership. We give our clients an unfair advantage with better direct marketing.

The above declarations are not intended to be an "all-inclusive" list of duties and responsibilities of the job described, nor are they intended to be such a listing of the skills and abilities required to do the job. Rather, they are intended only to describe the general nature of the job and be a reasonable representation of its activities.

Any valid, official communication from our recruiters and hiring managers will come via a responsemine.com or an applytojob.com email address. If you receive an email from an account other than an email address with the extension@responsemine.com or @applytojob.com, please contact us directly at 404-233-0370 and speak with Amy Rich as you may be a victim of a phishing scam.