Paid Media Planning Senior Manager

A company is looking for a Paid Media Planning Senior Manager.

Key Responsibilities

Collaborate with segment teams to develop media plans that support segment-specific goals

Guide media agencies in the creation, execution, and optimization of paid media campaigns

Track campaign performance and recommend optimization solutions

Required Qualifications

6-8 years of media planning and buying experience, preferably at an advertising agency or in-house marketing department

Proven ability to work independently in a matrixed organization

Demonstrated expertise in paid media strategy and execution

Hands-on experience with media platforms is a plus

Bachelor's Degree in Marketing, Communications, or related field, or equivalent combination of education and work experience