Senior Product Manager (Remote)

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Full Time Senior Director Boston, MA, US

Our Organization : CDP, a Boston-based public benefit corporation, uses the collaborative fundraising model to improve the operational efficiency and revenue generation capacity of the public media system.

CDP currently provides more than 230 NPR and PBS public media organizations with outsourced marketing, data analytics, fundraising, and technology services. These services help public media organizations raise more net income, grow their donor files faster, lower their fundraising costs, and free up development talent allowing stations to better focus on local engagement.

Just as CDP is committed to supporting public media organizations around the country, we are equally committed to supporting each of our team members in their own professional development.

Job Summary :

The Audience Activation Platform (AAP) is CDP’s newest offering for mission-driven organizations, aiming to build a more perfect view of the entire donor. We gather insights everywhere, from real-world and virtual events to socials, volunteer, donation, and other activities.

With this comprehensive, connected, and real-time data, organizations can glean novel insights about what truly drives donor behavior, and tailor activities accordingly.

The Senior Product Manager (SPM) will lead and manage a small, cross-functional team, taking the AAP from 0-1 and beyond. This leader will define the vision, strategy, and roadmap for AAP, align them with CDP’s mission and broader outcomes, and develop novel customer segments and use cases for the product suite.

How you’ll contribute :

• Define the Vision & Strategy – Craft a vision for AAP that challenges, inspires, and drives the team and organization.
• Go To Market - Collaborate with CDP's Member Service Bureau (MSB), Epiphany Product teams, Client Services, and others to create GTM strategies designed to ensure product adoption.
• Understand the Customer – Establish segments, persona, and metrics to deeply understand workflows, needs, pain points, and decision-making process for current and future customers, users, and stakeholders.
• Roadmap – Articulate the tactical priorities that drive vision forward, including innovation and experimentation in addition to features, architecture, and other efforts.
• Drive Execution– lead the team to deliver on insights and capabilities to clients with predictability, quality, and delight.
• Measures and KPIs – Define north star metric, KPIs, and success criteria. Measure product and team performance, and iterate based on usage, sentiment, and feedback.
• Coach and Develop Individuals and the Team – Support the career, skills, and capabilities growth of the individuals under their stewardship.
• Align Individual Goals with Product & Organizational Outcomes
• Foster a high-performance, collaborative team environment
• Measure and Improve Team Performance – Using product and customer data, internal feedback, and team retrospectives, drive performance by supporting continuous and iterative improvements on the team.

Experience / Skills

Required

Preferred

Behaviors and Attributes

CDP is proud to be an equal opportunity workplace and employer. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, national origin, nationality, immigration status, citizenship, religion or religious creed, sex / gender, sexual orientation, gender identity and gender expression, pregnancy, marital status, age, citizenship, marital status, handicap or disability, genetic information or characteristics, Veteran or military status, political belief, or socio-economic status.

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