Marketing Associate - Utah - Onsite

EDMO is an AI-powered company that provides enrollment-centric solutions to universities, colleges, and higher education institutions. By streamlining repetitive taskssuch as document verification, transcript evaluation, SOP / essay reviews, and applicant matchingEDMO enables its clients to process student applications faster and more accurately. Its intelligent workflows not only reduce administrative workload but also empower admission advisors to focus on personalized guidance and student engagement.

With features like AI-powered chatbots, Photo ID verification, GPA calculator, and transfer credit evaluation, EDMO ensures transparency and efficiency across the enrollment journey. Institutions using EDMO services report significant time savings, improved decision-making, and enhanced student satisfaction.

At its core, EDMO is built to reimagine & streamline admissionsmaking them smarter, quicker, and more human-centric.

Responsibilities

• Assist the B2B marketing team in developing appropriate communication strategies to reach the target audience.
• Drive B2B marketing activities in collaboration with the business development team.
• Organize events and exhibitions at industry events both in the US and internationally.
• Regularly review marketing collateral to ensure it is up-to-date and relevant.
• Work with the development and paid marketing teams to create engaging content and marketing campaigns.
• Collaborate with professional bodies and partner organizations to build a database of potential clients.
• Coordinate with corporate communications and social media teams to develop content for B2B audiences.
• Develop case studies (written and video) in collaboration with clients, BD, and content teams.
• Manage and grow EDMO's social media presence on platforms like Instagram, TikTok, and LinkedIn.
• Create and implement a plan to measure marketing activities through the CRM system.

Requirements & Qualifications

Skills

Additional Information

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