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Marketing Specialist 2
Marketing Specialist 2Helen Ross McNabb Center Careers • Knoxville, Tennessee, US
Marketing Specialist 2

Marketing Specialist 2

Helen Ross McNabb Center Careers • Knoxville, Tennessee, US
3 days ago
Job type
  • Full-time
Job description

Below covers everything you need to know about what this opportunity entails, as well as what is expected from applicants.

Marketing Specialist 2

Help Others, Make a Difference, Save a Life.

Do you want to make a difference in people's lives every day?

Or help people navigate the tough spots in their life?

And do it all while working where your hard work is appreciated?

You have a lot of choices in where you work…make the decision to work where you are valued!

Join the McNabb Center Team as the Marketing Specialist 2 today!

The Marketing Specialist 2

Job Summary

  • Position entails activities of key components of the Community Relations / Development Department : marketing, communications and development / fundraising.
  • Plans, organizes, implements and monitors the organization's strategic print and digital marketing initiatives.
  • Coordinates and monitors various in-house publications and communication platforms.

JOB DUTIES / RESPONSIBILITIES

This job description is not intended to be all-inclusive; and employee will also perform other reasonably related job responsibilities as assigned by immediate supervisor and other management as required. This organization reserves the right to revise or change job duties as the need arises. Moreover, management reserves the right to change job descriptions, job duties, or working schedules based on their duty to accommodate individuals with disabilities. This job description does not constitute a written or implied contract of employment.

1. Content Creation and Management - Publications / Website / Social Media

  • Design layout for Center and Foundation publications including but not limited to, quarterly newsletter, e-newsletter and brochures.
  • Manage content and updates for Center and Foundation's website, intranet and social media platforms, work with team to develop editorial content for all online initiatives and ensure timely distribution.
  • Monitor social media interactions and engagement after regular business hours to ensure quick, quality response times for clients and community partners.
  • 2. Marketing / Communications

  • Maintain and improve upon the Center and Foundation's website and existing social channels by developing content and timelines; set performance goals and design metrics to monitor progress and improve engagement with audiences.
  • Approve and monitor program-level social media accounts and lead staff on effective social media engagement; provide assistance and support as necessary to help staff develop and implement social strategies for their individual programs.
  • Coordinate and design email marketing in conjunction with development and communication campaigns.
  • Manage SEO for Center and Foundation website and social media accounts.
  • Receive and respond to requests for marketing assistance from clinical team for specific programs and projects.
  • Consult with director of community relations to develop and implement communications strategies.
  • 3. Brand Management

  • Review logo usage and designs to maintain brand consistency across internal and external materials and platforms.
  • Train clinical team members in brand guidelines and design software (Canva, Powerpoint, etc.).
  • 4. Event Marketing

  • Work with Foundation staff to produce fundraising event marketing materials, including advertisements, television promotions and sponsorship materials.
  • Maintain and improve upon event social media channels to better engage relevant audiences.
  • 5. Outreach and Event Assistance

  • Includes outreach tabling events, graduation ceremonies, ribbon cuttings, open houses and groundbreakings.
  • COMPENSATION :

  • Starting salary for this position is approximately $24.81 / hr based on relevant experience and education.
  • QUALIFICATIONS - Marketing Specialist 2

    Experience :

  • Minimum of three years in marketing, communications or related field preferable.
  • Software skills must include Adobe Creative Suite (InDesign, Photoshop, Illustrator, Adobe Acrobat.)
  • Basic knowledge of html code preferable.
  • Education / Knowledge :

  • Bachelor's degree from a four-year accredited college or university.
  • Knowledge of current practices in marketing and design.
  • Physical :

  • Ability to lift 30 lbs.
  • Location :

  • Knox County, Tennessee
  • Apply today to work where we care about you as an employee and where your hard work makes a difference!

    Helen Ross McNabb Center is an Equal Opportunity Employer. The Center provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment.

    Helen Ross McNabb Center conducts background checks, driver's license record, degree verification, and drug screens at hire. Employment is contingent upon clean drug screen, background check, and driving record. Additionally, certain programs are subject to TB Screening and / or testing. Bilingual applicants are encouraged to apply.

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    Marketing Specialist • Knoxville, Tennessee, US

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