Senior Marketing Manager

Job Description

Candidates must reside in : NY, Boston, Jacksonville FL, Palm Beach FL, Broward County, FL

What you will be doing :

As a Marketing Manager at Bluebird Kids Health, you'll play a crucial role in helping us drive patient growth in the communities we serve. You'll work directly with our marketing leadership on a wide range of initiatives spanning digital marketing, community outreach, content creation, and brand building. In our fast-paced startup environment, you'll have the opportunity to learn rapidly and contribute meaningfully to our mission of transforming pediatric care.

Key activities you’ll perform :

• Develop marketing briefs across our marketing campaigns, including digital channels and promotional programs.
• Track and report on marketing metrics and campaign performance, including ad performance, survey results.
• Develop and build new multi-channel campaigns, serving as a guiding hand for individual projects.
• Serve as a sounding board for community outreach events and local marketing initiatives, and occasionally staff larger events.
• Contribute to overall website updates, and digital advertising efforts.
• Manage consultants and vendor relationships.
• Support brand consistency across all touchpoints.
• Assist with market research to understand patient needs and preferences.

What success looks like :

What you will bring :