Marketing Manager - Consumer Products

Marketing Manager - Consumer Products

Product Storytelling & Competitive Differentiation

Location : North Carolina Triad Area or Southeast (within an hour flight of NC HQ) | Hybrid-Friendly

Tell Stories That Move Markets. Build Brands That Lead.

At Pioneer Square Brands, we protect and elevate the tech tools that power learning, work, and commerce. Our brands-Brenthaven, Gumdrop, and VAULT-equip students, educators, and frontline workers with high-performance mobile technology accessories built for durability, innovation, and trust.

We're looking for a strategic, creative, and commercially minded Marketing Manager to own how our products are positioned, how our stories are told, and how we win against the competition. This is your opportunity to shape the narrative for three respected brands in markets where differentiation is everything.

What You'll Lead

• Product Storytelling : Turn technical features into compelling value propositions and stories that inspire channel partners and end users alike. Create messaging frameworks, one-pagers, launch videos, and content tailored to verticals like K-12, enterprise, and retail.
• Competitive Differentiation : Lead market and competitive intelligence efforts to identify gaps, trends, and opportunities. Shape positioning and refine messaging based on real-world partner and sales feedback.
• Channel Campaigns : Plan and execute co-branded initiatives with key resellers. Develop partner enablement kits, launch campaigns, and objection-handling tools that drive both end-user demand and partner leads.
• Cross-Functional Impact : Partner with Product, Sales, and Partner Success to align on messaging, launches, and campaign goals. Integrate partner insights to continuously improve materials and positioning.
• Performance & Optimization : Own campaign KPIs and engagement metrics. Use data to refine tactics, scale what works, and retire what doesn't.

You're Perfect for This Role If You...

The Leadership Edge You Bring

Why You'll Love Working Here

If you're ready to own the narrative, outsmart the competition, and inspire partners and customers, we want to meet you.