Managing Director of Digital Strategy

Job Description

Job Description

Reports to : Chief of Communications

Location : Hybrid : Washington, D.C.

Status : Full-time, Salaried, Exempt

About Groundwork

Launched in 2018, Groundwork Collaborative is driven by the idea that We Are The Economy :

when all of us are doing well, that is when our economy thrives. We fight for progressive

economic policy and narrative change that builds accountable public power, breaks up

concentrations of private power, and affirmatively centers people too long left out of prosperity.

We understand that taken together, these actions will lead to a stronger and more resilient

economy.

Groundwork’s unique structure – part strategic communications, part think tank, and part issue

advocacy organization – allows us to drive narrative and policy change with credibility,

expertise, and impact. We work with four core audiences – the media, policymakers, economic

policy experts, and grassroots organizations. We use targeted policy campaigns, timely

research and messaging to build a community across the progressive movement to advance a

truly inclusive economic worldview.

Groundwork is looking for a savvy digital communications expert to serve as Managing Director

of Digital Strategy. This position will lead Groundwork’s digital media and communications

strategy, overseeing the full ecosystem of online communications — from social media and

influencer engagement to video, design, and multimedia storytelling.

The Managing Director will be responsible for building and managing a team that can execute a

comprehensive digital strategy for Groundwork that strategically leverages existing and

emerging digital platforms to reach new audiences with content packaged and delivered in a

way that makes the case for an economic worldview that centers working people.

As the Managing Director of Digital Strategy at Groundwork you will :

• Develop and execute a cohesive digital communications strategy aligned with

Groundwork’s broader narrative, messaging, and policy goals.

and effective social media content, graphic design, video, web content and analytics.

goals, including shaping narratives about the economy, promoting a progressive

economic worldview, and amplifying Groundwork’s research and analysis.

and communications outputs, including reports, briefs, polling, press statements, op-eds,

and other materials.

(X / Twitter, Instagram, TikTok, LinkedIn) as well as platforms like YouTube, Substack,

Reddit, Twitch, and others.

media outlets (including podcasts, streamers, Substacks, etc.) to help Groundwork reach

new audiences.

to advance progressive economic narratives in the digital landscape.

videos, graphics, data visualizations, and other multimedia storytelling formats.

across Groundwork’s social accounts and digital properties.

About you

operation for a Hill office, political campaign, or digital-forward advocacy or research

organization.

that captures attention, drives engagement, and shifts narratives.

and digital platforms.

emerging media trends.

storytelling.

tight deadlines.

environment.

problems.

dignity to all Americans.

In addition, it would be a bonus if…

compelling visual assets.

The salary range is $160,000 to $180,000 annually. We offer a generous benefits package,

including five weeks of vacation and personal leave, two week-long office closures, additional time off for floating and federal holidays, zero-premium health insurance, a generous HRA, a retirement match of up to 6%,12 weeks of paid parental leave with an option to take an additional 4 weeks unpaid, and health club and cell-phone reimbursements, among other benefits.

We are a hybrid workplace, with two days a week in the office and three days remote, as well as the occasional need to work in person for events and special projects.

Groundwork is a unionized workplace and is represented by the Nonprofit Professional Employees Union

(NPEU). This position is not in the bargaining unit.

To begin the application process, please submit an application on our career page, including your resume and a cover letter detailing your interest in this role.

This announcement will remain posted until the position is filled.

New Venture Fund Careers

Groundwork Collaborative is a project of the New Venture Fund, a 501(c)(3) public charity that incubates new and innovative public-interest projects and grant-making programs. The New Venture Fund is committed to attracting, developing and retaining exceptional people, and to creating a work environment that is dynamic, rewarding, and enables each of us to realize our potential. The New Venture Fund’s work environment is safe and open to all employees and partners, respecting the full spectrum of race, color, religious creed, sex, gender identity, sexual orientation, national origin, political affiliation, ancestry, age, disability, genetic information, veteran status, and all other classifications protected by law in the locality and / or state in which you are working.

E-Verify

NVF participates in E-Verify and will provide the federal government with employees’ Form I-9 information to confirm authorization to work in the United States. Job candidates and employees authorized to work may not be discriminated against on the basis of national origin or citizenship status.

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