Media Planner Job at Razorfish in Atlanta

Overview We’re seeking a Media Planner (Strategy & Planning) to support integrated branding, PR, and reputation management initiatives that elevate our client’s presence across digital and traditional media. This role will assist in executing awareness campaigns (social, search, display, video, CTV, local TV) and help shape brand perception with key audiences, including investors, policy makers, and local markets. The ideal candidate has hands-on experience in brand strategy, crisis management, and narrative development, with a proven ability to support campaigns that influence reputation and deliver measurable impact across channels.

Responsibilities Support integrated marketing, branding, and reputation management initiatives across traditional and digital channels (social, search, display, video, CTV, local TV).

Assist in executing brand awareness campaigns and help maintain consistent brand perception with key external audiences, including investors, policy makers, and local markets.

Support PR and crisis management efforts, helping ensure proactive engagement and preparedness for potential reputation issues.

Contribute to campaign strategies across CRM, owned, and paid channels to support customer acquisition, retention, and loyalty.

Collaborate with client stakeholders and internal teams to help execute strategy and identify opportunities for growth.

Participate in team initiatives and support a collaborative, high-performing work environment.

Qualifications 2-3+ years of experience supporting branding, or media campaigns, ideally at an agency

Hands-on experience with branding, PR management, reputation management, and crisis communications.

Experience assisting with awareness campaigns across both digital and traditional media channels.

Familiarity with shaping brand narratives and supporting initiatives that influence brand perception among policy makers, investors, and key markets.

Strong communication skills and ability to collaborate effectively with clients and internal teams.

Comfortable working in dynamic, matrixed environments and managing multiple priorities.

Additional Information The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include :

Paid Family Care for parents and caregivers for 12 weeks or more

Monetary assistance and support for Adoption, Surrogacy and Fertility

Monetary assistance and support for pet adoption

Employee Assistance Programs and Health / Wellness / Comfort reimbursements to help you invest in your future and work / life balance

Tuition Assistance

Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more

Matching Gifts programs

Flexible working arrangements

‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)

Business Resource Groups that support multiple affinities and alliances

The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.

Razorfish is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.

If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.

All your information will be kept confidential according to EEO guidelines.

Compensation Range : $59,850 - $78,800 / annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer / temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 10 / 31 / 25.

Seniority level Not Applicable

Employment type Full-time

Job function Marketing and Sales

Industries Advertising Services

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