Digital Marketing Manager

Job Description

Job Description

Benefits :

401(k)

Bonus based on performance

Dental insurance

Health insurance

Vision insurance

About Paul Davis

Paul Davis Restoration is a national leader in property damage restoration helping families and businesses recover from fire, water, mold, and storm damage. At Paul Davis of South Atlanta, were driven by a strong sense of purpose : to serve people in their time of need, restore what matters most, and make a positive impact in our community.

Were looking for a talented and motivated Digital Marketing Manager to help us share that mission with the world.

Position Overview

The Digital Marketing Manager is responsible for developing, executing, and optimizing digital marketing strategies that strengthen our brand presence, drive engagement, and generate qualified leads. This role will oversee all online channels including paid media, SEO, social media, email campaigns, and website performance ensuring every initiative aligns with our core values of integrity, compassion, and excellence.

The ideal candidate is both creative and analytical, with the ability to manage campaigns from concept to completion, track performance, and continuously refine our digital footprint to reach more people in need of our services.

Key Responsibilities

• Develop and implement digital marketing strategies to increase brand visibility, engagement, and lead generation.
• Manage and optimize campaigns across paid search, social media, display, SEO, and email channels.
• Oversee website content, performance, and SEO, ensuring alignment with brand standards and local messaging.
• Analyze campaign data and metrics to evaluate performance and improve ROI.
• Collaborate with internal teams, franchise partners, and vendors to create strong creative content and digital assets.
• Manage the digital marketing budget and ensure timely delivery of all campaigns.
• Support the Business Development team with targeted marketing initiatives and nurturing campaigns.
• Monitor and enhance the companys online reputation through storytelling, engagement, and responsive communication.
• Stay current on industry trends, digital tools, and best practices to keep Paul Davis at the forefront of innovation.
• Ensure compliance with brand guidelines and data privacy regulations.

Qualifications

• Bachelors degree in Marketing, Communications, Business, or related field preferred.
• 2+ years of experience in digital marketing with a proven record of managing successful campaigns.
• Strong understanding of SEO / SEM, social media strategy, email marketing, and analytics.
• Proficiency with Google Ads, Google Analytics, Google Search Console, and Meta Business Suite (or similar tools).
• Excellent writing, communication, and project management skills.
• Highly organized with the ability to manage multiple initiatives in a fast-paced environment.
• Creative, strategic thinker with a passion for storytelling and brand growth.
• Experience with WordPress or other CMS platforms; basic HTML / CSS knowledge is a plus.
• Experience within the home services, construction, or restoration industry is a bonus.

Education & Experience

• Minimum of two years of related experience and / or training required.
• High school diploma or equivalent required; bachelors degree preferred.

Physical Demands

• Regularly required to sit, use hands, and operate a computer.
• Occasionally required to visit off-site locations.
• Must occasionally lift and / or move up to 50 lbs.
• Vision requirements include close vision and ability to adjust focus.

Work Environment

• Standard office setting with frequent computer use.
• Occasional travel to job sites or community events.
• Collaborative, mission-driven environment focused on service and excellence.

Why Paul Davis?

• A supportive, values-based team culture
• Opportunities for professional growth and leadership development
• The chance to make a meaningful difference in peoples lives every day

Flexible work from home options available.