SEO Strategist Job at Azeus Systems Limited in Indianapolis

Overview

Azeus Systems Limited is looking for as SEO Strategistfor its multi-awarded and leading software solution.

Convene is a meeting and collaboration solution for boards and senior leadership teams of large enterprises and government agencies. In a short period of five years, Convene has expanded its client base exponentially with a global footprint in over 100 countries.

Responsibilities

Build and lead the digital marketing team.

Develop and execute the overall inbound marketing strategy for the company, with a strong focus on global SEO and search rankings

Plan, design, and implement digital advertising and social media campaigns to enhance brand visibility and lead generation

Monitor, analyze, and report on website performance and marketing metrics to drive data-driven decision-making

Successfully move website search rankings to #1 and #2 globally, particularly in the US and other key regions (UK / EU, Asia, Middle East, Africa, Australia)

Manage and oversee different digital marketing channels, ensuring consistent performance across global markets

Cover all inbound channels, including SEO (website and content) and SEM (paid media, online marketplaces, and social media)

Identify trends and insights to optimize spend and performance based on data

Instrument conversion points and optimize user funnels for maximum lead generation

Introduce innovative and effective digital growth strategies

Collaborate with internal teams to create high-converting landing pages and enhance user experience

Work closely with sales teams to align marketing efforts with sales goals, particularly for the US market

Oversee company social media accounts, ensuring alignment with brand strategy

Design, build, and manage online content to strengthen the companys digital presence

Benchmark competitors and continuously refine digital marketing strategies

Qualifications

At least10 years of experience in digital marketing or a related role, with most of the experience focused on the US market and other key focus markets of Convene

Demonstrated success in improving website search rankings to #1 and #2 globally

Experience managing global websites with successful rankings in the US, UK / EU, Asia, Middle East, Africa, and Australia

Strong background in brand strategy, with the network and expertise to position the organizations in thegovernance, risk, and compliance space.

Hands-on experience with Google Analytics, SEO tools, and other digital marketing platforms

Proven ability to develop and execute impactful digital marketing campaigns for B2B SaaS products

Preferably experienced in the board portal market or other IT software industries

Ability to interpret web metrics and digital analytics and translate them into actionable marketing strategies

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