Associate Director of Digital Content

Job Description

Job Description

Job Title : Associate Director of Digital Content

Reports To : Senior Director of Marketing and Communications

Direct Reports : Marketing & Communications Manager

Status : Full-time; Exempt

Salary : $84,000

Are you passionate about giving back to your community and serving the youth?

Who We Are :

In 1922, Woodcraft Rangers opened its doors in Los Angeles and began its mission of guiding young people as they explore pathways to purposeful lives. As a progressive organization, Woodcraft has always been responsive to the evolving needs of the communities served, and is notably inclusive, youth-led, and rooted in the Woodcraft Way, a holistic framework that develops body, mind, spirit, and service. Continuously at the forefront of expanded learning opportunities, Woodcraft Rangers has a rich history of making a significant impact in the greater Los Angeles area, believing that all youth are innately good, deserve the opportunity to realize their full potential, and should be an active participant in defining their own path.

What We Do :

Woodcraft Rangers provides TK-12 expanded learning programs, including before and after school, specialty enrichment, and summer learning. In the past few years, Woodcraft has expanded its menu of services beyond traditional afterschool programs and summer camps to include early learning, environmental and social justice, college access, and inclusion services for youth with intellectual and developmental disabilities. Additionally, we offer Lifecraft, a college and career advancement program to support the development of over 1,000 staff. Today, Woodcraft Rangers serves more than 25,000 youth ages 4-18 annually in and from 110+ Title I schools across LA County!

Ideal Candidate :

The ideal candidate is a strategic, hands-on leader who blends creativity with data-driven precision. You have a proven ability to develop and execute digital content strategies across social, web and e-marketing that drive engagement, generate leads, and build community. You thrive on collaboration, can shift between high-level strategy and tactical execution, and bring an equity-centered approach to storytelling. You understand how to create content that resonates across audiences—from school partners and families to rental clients and community stakeholders—and you take pride in delivering thoughtful, inclusive, and impactful campaigns.

Why Work for Woodcraft Rangers :

• Paid vacation & sick time
• Health Benefits
• 403(b) retirement
• Pet insurance
• Lifecraft
• Upward mobility
• Career development
• The opportunity to create a lasting positive impact on youth within your community.

Role Overview :

The Associate Director of Digital Content leads social, web, and e-marketing strategies for both Woodcraft Rangers and Camp Woodcraft. This role is responsible for setting the vision and standards for digital communications while also creating and optimizing content across platforms that engage two core audiences : current and prospective school partners, and year-round retreat / rental clients.

You’ll work closely with the Marketing & Communications team, supporting the Director of Camp Marketing and Director of Brand Creative, managing a Marketing & Communications Manager, coordinating with a Project Manager, and partnering with RevOps and SystemsOps to refine communication systems and processes. The role also provides digital engagement guidance to executives and sales teams to advance advocacy and stakeholder influence.

Responsibilities :

Success metrics / KPIs (examples) :

Qualifications :

Preferred qualifications :

Skills :

Physical Demands :

In compliance with the Americans with Disabilities Act (ADA), the following physical demands may be essential for the effective performance of this position. Reasonable accommodation will be considered to enable individuals with disabilities to perform these essential functions :

Work Environment :

We are committed to fostering an inclusive work environment and will actively consider reasonable accommodations to enable individuals to effectively perform their roles. This position operates in environments typical of the following key aspects :

Status : Full-time; Exempt

Salary : $84,000 annually

Hours of Operation : Monday-Friday, 9am-5pm. Hybrid schedule with regular in-person collaboration at Downtown LA or West Covina offices. Some early mornings, late evenings and / or weekends for programs, campaign launches, events, or shoots; occasional local travel for shoots and programs / events.

Location :  Downtown Los Angeles (Little Tokyo Office)

Woodcraft Rangers provides equal employment opportunities to all qualified applicants without discrimination with regard to race, religious belief, color, sex, sex stereotype, pregnancy, childbirth or related medical conditions (including breastfeeding), age, national origin, ancestry, sexual orientation, gender identification and expression, transgender status, transitioning status, physical or mental disability, medical condition, genetic characteristics, genetic information, family care, marital status, enrollment in any public assistance program, status as military, a veteran or qualified disabled veteran, status as an unpaid intern or volunteer, or any other classification protected by law. We also prohibit discrimination based on the perception that anyone has any of those characteristics or is associated with a person who has or is perceived as having any of those characteristics.

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