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Marketing Coordinator
Marketing CoordinatorLawrence Ku Farmers Insurance • Irvine, CA, US
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Marketing Coordinator

Marketing Coordinator

Lawrence Ku Farmers Insurance • Irvine, CA, US
30+ days ago
Job type
  • Full-time
Job description

Job Description

Job Description

Coordinate campaigns: help plan, schedule, and launch promotions (social, email, events, ads).

Create + manage content: draft captions, basic graphics requests, collect photos, keep content calendars updated.


Social media execution: post content, respond to comments/DMs (or route them), track whats performing.


Email/text marketing: build simple emails/texts, update lists, schedule sends, track open/click rates.


Event & community marketing: help set up local events, partnerships, sponsorships, follow-ups.


Work with vendors: printers, designers, photographers, ad repsget quotes, timelines, approvals.


Keep branding consistent: use the right logo, colors, messaging, and approved offers.


Reporting: weekly/monthly quick reportsleads, engagement, clicks, appointments booked.


Benefits

Annual Base Salary + Commission + Bonus Opportunities

Paid Time Off (PTO)

Mon-Fri Schedule

Hands on Training

Career Growth Opportunities


Responsibilities

Coordinate and execute marketing activities across social media, email/text, local promotions, and community visibility

Maintain a marketing calendar to ensure consistent, on-brand messaging and timely campaign launches


Create, schedule, and manage social media content (captions, basic visuals using templates, and post scheduling)


Support email and text marketing (drafting, list updates, scheduling, and performance tracking)


Help plan and promote local events, community outreach, and sponsorship opportunities


Build and maintain relationships with referral partners and local businesses; manage regular touchpoints and follow-ups


Coordinate co-marketing opportunities with partners (joint social posts, events, and cross-promotions)


Prepare simple marketing materials for partners and events (one-pagers, referral cards, QR codes, and basic collateral)


Monitor incoming messages and inquiries; route leads to the appropriate team member and support timely responses


Track and report basic marketing and referral activity (engagement, leads, appointments, partner outreach)


Coordinate with vendors when needed (printing, promo items, photographers/design support) and manage timelines


Maintain brand consistency and support our online presence (Google Business Profile, reviews, and basic updates as assigned)


Requirements

Experience with email marketing tools (Mailchimp, Constant Contact, etc.)

Familiarity with Google Business Profile, online reviews, and local SEO basics


Experience working with a small business, service business, or insurance/financial services


Basic photo/video editing for social (short clips, reels, simple edits)


Strong organization and follow-throughable to manage multiple projects, deadlines, and details


Solid writing skills for captions, emails, and partner outreach (professional, friendly, and clear)


Comfortable using common tools (Google Workspace or Microsoft Office, Canva or similar, social scheduling tools)


Basic understanding of marketing performance metrics (engagement, leads, clicks) and ability to report results


Professional communication skills and confidence interacting with referral partners and vendors


Reliable, proactive, and able to work independently with minimal supervision


Valid drivers license and ability to attend local events/partner meetings (if applicable)

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Marketing Coordinator • Irvine, CA, US

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