Director of Marketing

Director Of Marketing

Location : Blue Bell, PA Salary Range : $136,000.00 to $162,000.00

About SKF : SKF, reducing friction since 1907, re-imagining rotation for a better tomorrow! SKF is an industry-leading manufacturer that has been a cornerstone in industrial life. Wherever there are machines or products in motion, SKF bearings are there to reduce friction. SKF drives the industries that support our way of life, powers the machines that put food on the table, and even helps explore the cosmos. Sustainability is at the heart of everything we do. SKF is on pace to decarbonize all its production facilities by 2030. We're guided by our SKF values. Collaboration is critical to the success of our colleagues, partners, and customers. Curiosity and courage provide a foundation for innovation and advancement. And we do this work out of care for our people, customers, communities, and the planet. We're a company committed to a culture of belonging, where all our people are encouraged to be themselves and grow their careers in an equitable environment.

The Director of Marketing is responsible for developing and executing comprehensive marketing strategies to drive business growth, enhance brand awareness, and increase market share. Reporting directly to VP Strategy, Product Lines, Marketing & Communication, the successful candidates will manage the marketing professionals in the US and Canada.

Key Responsibilities

• Develop and implement strategic marketing plans aligned with strategy and market trends.
• Develop, unify and lead a high-performing marketing team, fostering a culture of creativity and collaboration.
• Manage the marketing budget, allocating resources to maximize ROI and achieve desired outcomes.
• Collaborate with sales and product line to develop integrated marketing campaigns that drive lead generation and customer acquisition.
• Monitor and analyze key performance metrics to evaluate the effectiveness of marketing programs and make data-driven decisions to optimize results.
• Stay abreast of industry trends, best practices, and emerging technologies to recommend innovative marketing strategies and tactics.
• Build and maintain strong relationships with external partners, agencies, vendors, and media outlets to support marketing initiatives.

Qualifications

What You'll Love About SKF :

Rest and Relaxation. Enjoy a generous PTO policy and 13 paid holidays.

Work / Life Integration. SKF supports work / life integration, home, family, community, personal well-being and health. Flexible work options available, depending on role.

Diversity in the Workplace. At SKF, we strive to embed Diversity, Equity and Inclusion in everything we do. By developing a culture of belonging, our people can flourish; leading to an inclusive, equitable environment that promotes leadership, engagement and innovation.

Best in Class Benefits. SKF cares about the wellbeing of our employees. Comprehensive healthcare options to fit your needs and opt out payment. Added benefits include company paid life insurance, STD, LTD. Supplemental benefits include critical illness coverage, tuition reimbursement, employee discount programs, and much more!

Bonus. SKF offers STVS (Short Term Variable Salary) or Sales Incentive based on company performance and at the discretion of management.

Invest in your Future. Participate in our 401K program that boasts a 10% employer contribution : 100% match up to 5% of your elected contribution (100% Vested) plus an additional 5% com any contribution.

Reports to : Vice President, Strategy, Product Lines, Marketing & Communications

Location : Blue Bell, PA