Sr Director, Advertising Operations and Partnerships Job at Insurify in Cambridg

Sr Director, Advertising Operations and Partnerships

Hybrid - Cambridge, MA

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Why us?

Insurify is one of the America’s fastest-growing FinTech startups and has been recognized as one of Inc. 5,000’s fastest-growing private companies in America of 2023, 2022 and 2021, Forbes Fintech 50 List for 2023, 22, 21, Forbes Next Billion Dollar Startups of 2022 global and Top 100 InsurTech company. We’re changing the way millions of people compare, buy and manage insurance with artificial intelligence, technology, and superior product design. Our company vision is to be recognized as the preeminent and most trusted digital agent for insurance comparison, purchase, and management. Our team is critical to achieving our vision and fostering the right culture is essential to our team’s success.

What you’ll do

• Architect and own the AdTech stack – header bidding, SSP / Exchange integrations, server-to-server bidding, identity resolution, and privacy compliance.
• Lead strategic account management – Cultivate strong relationships with key partners and advertisers to maximize performance.
• Drive yield management & forecasting – build dynamic pricing models, floor strategies, and collaborate with data science to build real-time dashboards tied to commercial OKRs.
• Grow and diversify partnerships – Identify and onboard new partnerships with brands; negotiate commercial terms to expand market reach.
• Develop scalable partner success playbooks – Establish standardized processes for onboarding, QBRs, and performance reporting that align partner goals with Insurify’s KPIs.
• Collaborate with greater Partnership Team – Co-develop go-to-market collateral, inventory packaging, and revenue forecasts that roll up to the VP of Commercial.
• Run programmatic & direct-sold monetization – manage PMP / PG deals, open-auction tactics, sponsorship packages, and new ad formats.
• Partner with Product & Engineering to test placement UX, latency fixes, and incrementality experiments that lift RPM without hurting conversion.
• Lead cross-functional ad-ops squad (analysts, ops engineers, traffickers); mentor talent and scale processes for 24 / 7 uptime.
• Represent Insurify in the market – Build industry relationships, attend relevant conferences, and stay on top of ad tech innovation and regulatory trends.

What you’ll bring

We are proud to be an Equal Employment Opportunity and Affirmative Action employer.

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