Growing Consumer Products Co in Fall River Mass. has a need for a Digital Marketing Manager.
This role will support strategic growth initiatives through managing new advertising campaigns influencers and affiliates creative asset production testing and reporting. The role will work cross-functionally to ensure a consistent volume of high-quality creative assets and campaigns are produced and tested with regular reporting of results.
Key Responsibilities :
- Manage the planning and execution of ecommerce go-to-market campaigns promotions and seasonal initiatives.
- Produce effective ad creative and UGC assets utilizing influencers and content creators and the companys internal / external design teams.
- Set up and launch paid digital marketing campaigns (Meta Google TikTok Reddit etc.) to test and qualify new creative assets.
- Utilize internal and external design teams for landing page creation optimization and continuous A / B testing to improve ad campaign performance.
- Manage and expand profitable affiliate and influencer relationships.
- Organic social media management and community moderation with intent to drive profitable traffic and awareness.
- Maintain marketing performance reports documentation of results insights and best practices.
- Stay updated on digital marketing trends platform updates and best practices applying new insights to enhance campaign performance.
Qualifications :
Minimum 2 years of hands-on experience in ecommerce growth or digital marketing.Experience managing creative digital asset production with designers influencers and content creators.Hands-on experience setting up and launching paid campaigns across at least 2 major digital media ad platforms (Meta TikTok Google Reddit etc.).Key Skills
Civil,Anti Money Laundering,Intelligence,Hospitality,Administrative Services
Employment Type : FULL_TIME
Experience : years
Vacancy : 1