Senior Program Manager, Enterprise Customer Journey Strategy

Senior Program Manager

Imagine what you could do here. At Apple, new ideas have a way of becoming extraordinary products, services, and customer experiences very quickly. AppleCare Digital is responsible for consumer and enterprise digital content, web assets, customer tools and apps, communities, analytics, SEO, and more. Within the larger AppleCare Digital organization, our team is responsible for a suite of applications including the Apple Support app on iOS and visionOS, Messages for Business, the digital Interactive Voice Response (IVR) system and more.

We're seeking a strategic, user-obsessed problem solver to join our team as a Senior Program Manager supporting our Enterprise clients. In this role, you'll be a key architect of seamless, intuitive experiences across self-solve, assisted support, and service channelswith a particular focus on integrating Apple's support ecosystem with key enterprise platformsensuring every Enterprise employee and admin interaction is effortless, effective, and aligned to Apple's values. We work cross functionally to design and evolve Enterprise user journeys that span our digital support and repair ecosystem. We connect the dots between front-end UX, backend operations, and behavioral insights to drive improvements that reduce friction and enable smarter, faster resolutions. This role blends customer empathy, journey mapping, and fluency in Enterprise technologies to unlock new opportunities for self-service, intelligent routing, and channel optimization. Our work will directly shape how we employ AI / ML automation to empower both Enterprise clients and Apple agents, delivering measurable impact in satisfaction, containment, and operational efficiency.

Minimum Qualifications :

• Bachelors degree with 8 years applicable work experience
• 3-5 years of program management experience including program strategy, planning, execution, risk management, and resource allocation, while managing multiple work streams interdependently
• Understanding of digital support channels and AI-powered support solutions (chatbots, virtual assistants, self service tools, knowledge base articles, predictive routing, etc.)
• Experience conducting gap analyses across customer experience journeys to identify pain points, drop-offs, and friction
• Comfortable with tools like Tableau to measure KPI's (CSAT, customer effort, self service adoption, abandon rate, etc.)
• Able to lead and partner with product, UX / UI, engineering and other cross functional partners to translate journey insights into digital improvements
• Experience working with or supporting Enterprise clients, including experience with ServiceNow or other leading ITSM platforms

Preferred Qualifications :

Apple is an equal opportunity employer that is committed to inclusion and diversity. We seek to promote equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or other legally protected characteristics. Learn more about your EEO rights as an applicant.