Director of Demand Generation

A company is looking for a Director, Demand Generation to lead and scale customer acquisition efforts.

Key Responsibilities

Own the strategy, execution, and performance of marketing campaigns to drive users, demos, and revenue

Oversee lifecycle and nurture email campaigns across marketing and sales funnels

Collaborate with sales and operations on routing, MQL optimization, and data hygiene

Required Qualifications

5+ years of experience in growth or performance marketing, preferably in SaaS or high-growth tech

Expertise in paid channels, automation tools, and analytics tools

Proven ability to scale multi-channel campaigns

Bachelor's degree or equivalent work experience in B2B SaaS or a related field

Experience managing marketing support for recruiting initiatives or employer branding