Media Analyst

A company is looking for a Media Analyst to join their Data & Analytics team.

Key Responsibilities

Gather and analyze data from various sources to assess media campaign performance

Develop and maintain key performance indicators (KPIs) and create visualizations to communicate findings

Collaborate with marketing teams to provide actionable insights and make data-driven recommendations for campaign optimization

Required Qualifications

Bachelor's degree in Marketing, Data Science, Statistics, or a related field

Proven experience in data analysis, preferably in the marketing or advertising industry

Proficiency with data analysis tools such as Alteryx, Excel, Google Analytics, and Tableau

Knowledge of digital advertising platforms and web analytics

Experience with SQL for data querying is a plus