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Spcialiste en marketing produits / Product Marketing Manager

Spcialiste en marketing produits / Product Marketing Manager

GoToWichita, KS, US
2 days ago
Job type
  • Permanent
Job description

Product Marketing Manager

We're individuals, each with our own interests, passions, and backgrounds. Together, we're a diverse, tight-knit team that thrives on finding new, unexpected ways to tell stories about our brand and products within a flexible work environment. The Marketing Department at GoTo guides how the company interacts with customers, prospects, and employees impacting every piece of our business around the globe. We enable each other to live our best worklives.

If that sounds like something that would excite you too, we'd love to meet you.

Your day to day as a Product Marketing Manager will include :

  • Go-to-Market & Product Launches Assist in the execution of product release and launch related materials including public facing roadmap updates, customer communications, internal comms and FAQs.
  • Campaign Support Support the development of product-related content for different mediums (e.g., blog posts, email campaigns, videos, resource centers, etc.)
  • Product Content / Assets Help update and maintain product related materials including datasheets, one-pagers, case studies, and videos.
  • Digital Journey Evaluate the web experience with a product expert lens to ensure consistent, appropriate experiences

As a Product Marketing Manager, your background will look like :

  • Bachelor's degree
  • 2+ years of experience in a marketing, product, or business-related role at a SaaS technology company
  • Exposure to or understanding of B2B SaaS business models and sales cycles
  • Familiarity with product marketing concepts such as buyer personas, messaging frameworks, and go-to-market strategies
  • Experience creating or working with sales collateral, customer-facing content, or product documentation
  • Knowledge of French is required for permanent positions in Quebec, to enable the incumbent to communicate as needed with colleagues, partners, and suppliers in Quebec. French-language courses are offered to any incumbent of a permanent position in Quebec who does not have a good knowledge of French. Fluency in English is required for this position in order to communicate with colleagues, customers, and partners (or suppliers) who are mostly located outside Quebec. For positions in research and development, it is also necessary to understand the technical and scientific documentation of our industry, most of which is available in English.

    At GoTo, you'll find the flexibility, resources, and support you need to thriveat work, at home, and everywhere in between. You'll work towards a shared goal with an open-minded, cohesive team that's greater than the sum of its parts. We're committed to creating an inclusive space for everyone, because we know unique perspectives make us a stronger company and community. Join us and be part of a company that invests in your future, where together we'll Be Real, Think Big, Move Fast, Keep Growing, and stay Customer Obsessed.

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    Marketing Manager • Wichita, KS, US

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