Job Purpose
The Bottle Shop Manager oversees daily operations of the tasting room bottle shop, ensuring an exceptional guest experience through knowledgeable wine guidance, warm hospitality, and seamless service. This role manages wine and retail merchandising, inventory accuracy, and cash handling, while also supporting front of house operations and special events. The Bottle Shop Manager works closely with the Lounge Manager to create a welcoming, well-organized environment that reflects the winery's standards of quality and hospitality.
Qualifications
- 2-5 years of retail experience; prior management experience strongly preferred
- Winery, tasting room, or hospitality experience preferred
- Knowledge of wine and wine-tasting experiences desirable
- Proven track record of professional growth and success in prior roles
- Strong leadership, delegation, and team-building skills with a "can do" attitude
- Excellent communication and interpersonal skills
- Outstanding customer service orientation with the ability to create memorable guest experiences
- Highly organized, detail-oriented, and able to manage multiple priorities
- Goal-driven with the ability to develop and achieve sales objectives
- Computer literacy required
- RAMP and ServeSafe certifications required (must be maintained throughout employment)
- Dependable, motivated, and able to work independently while taking direction well
- Commitment to excellence, reliability, and continuous learning
Duties and Responsibilities
Operations & Inventory Management
Oversee daily opening and closing procedures for the Bottle ShopManage wine and merchandise inventory, including monthly counts, transfers, and reportingEnsure accurate tracking of wine movement between tasting room, lounge, banquet, kitchen, and eventsSupport wine club operations including order pickups, events, and coordinating with the Wine Club ConciergeAssist with wine shipping, labeling, and seasonal winery support (e.g., harvest activities) as neededTeam Leadership & Development
Recruit, train, schedule, and supervise tasting room staff, ensuring proper coverage for daily operations and eventsCoach team members on wine knowledge, sales techniques, guest service standards, and POS system usePartner with management to develop and implement staff training programs that build product expertise and brand loyaltyMonitor performance, provide feedback, and support professional growth of team membersGuest Experience & Front-of-House Support
Serve as a visible leader in the tasting room and lounge, actively engaging with guests through table touching, wine education, and personalized serviceMaintain a welcoming, professional, and clean environment that reflects the winery's brand standardsRespond to guest inquiries, resolve concerns, and ensure all visitors enjoy a memorable experienceAssist with lounge operations and provide coverage in the absence of the Lounge ManagerEvents & Hospitality
Manage and facilitate tasting room and special events, coordinating with other departments as neededEnsure events are staffed appropriately and run smoothly while maintaining exceptional guest serviceAdministrative Responsibilities
Track sales goals, monitor performance, and support staff in achieving individual and team targetsOversee scheduling and labor management in alignment with operational and budgetary needsMaintain compliance with all RAMP and safety standards