Store Manager Job Responsibilities
The major responsibility of the Store Manager is to drive profitable sales growth through the delivery of outstanding patient experience. Lead team in a positive and productive environment, modeling exemplary patient care. Develop and maintain outstanding associate and doctor satisfaction and retention.
Major Duties & Responsibilities :
- Drive profitable store sales by fostering a patient focused retail culture.
- Attainment of plan sales goal and comp store sales growth.
- Positive comp store contribution (year-on-year improvement).
- Manage payroll cost effectively, in accordance with Company standards.
- Manage gross margin, in accordance with Company standards.
- Effectively train and develop associates to consistently provide a patient care focused experience.
- Develop team of administratively skilled associates that provide support on daily operational tasks.
- Develop strong professional relationships with Doctors.
- Ensure appropriate coverage and quality of Doctor hours.
- Implementation of initiatives to increase number or exams and conversion of exams to sales.
- Participate in business planning and business updates.
- Accountable for the recruitment, training, development, and retention of high performing associates, as measured by :
- Selection of brand right associates who demonstrate desired patient care behaviors
- Effective and consistent associate On Boarding
- Utilization of effective daily practice and role-playing
- Employee satisfaction through two-way communication
- Proactive manpower planning for adequate bench strength
- Ensuring positive patient satisfaction, as measured by patient retention and survey responses.
- Ensure each store is effectively merchandised and presented according to standards as measured by :
- Execution of planogram
- Execution of visual appearance inside and outside of store (i.e., signage)
- Maintenance of overall standards (i.e. cleanliness, housekeeping)
- Associates exhibit professional presentation (i.e., attire) in accordance with Company standards
- Ensure high quality through customer follow-up, accurate measurements, correct pricing, POS entry, and realistic service delivery time quote as measured by :
- Ready when promised
- Remake and return percent as compared to Company average
- Calls to customers to follow-up on purchases
- Maximize Managed Vision Care relationships and sales opportunities.
- Timely implementation of approved Marketing programs
- Execution of signage and promotions according to Company standards.
- Execution of operational procedures :
- Safety (security system, safety information posted, fire extinguishers, door locks)
- Maintenance as measured by proper housekeeping, carpet, store front windows, proper lighting, and store safety (safety information posted, fire extinguishers and door locks)
Knowledge & Skills :
Optical knowledge or LicensedProven track record of sales growth through sales skills and accountability for sales results.Ability to train (through practice and role-play), coach, and develop excellent patient focused, and sales and results-oriented associates.Demonstrated ability to deliver an outstanding experience during direct interaction with patients.Ability to recruit and select associates and doctors.Proven experience and results with a retail or customer service establishment.Ability to present and implement decisive and creative solutions to opportunities to grow the business.Ability to provide enthusiastic and concise communication to meet / exceed patient expectations.Foster positive and results-oriented associate and doctor relationships.Success in store merchandising and attention to detail.Ability to manage priorities through adaptability and flexibility.Willingness to take calculated risks.Attention to detail and follow-up.Abilities to multi-task and delegate to maximize patient interaction.Computer experience preferred.Education : Bachelor's degree or comparable experience in retail operations.