Company Overview : Sesh is one of the fastest-growing nicotine brands in North America. Were building a premium, science-backed brand that is changing the way people think about nicotine. As we scale nationally, trade marketing is a critical driver of growth making sure our brand shows up in retail with excellence, speed, consistency, and impact.
About the Role : We're looking for an influencer marketing manager to join our team. This individual is a key member of the marketing team, responsible for identifying and collaborating with influencers / ambassadors to meet brand goals and objectives. This role involves executing influencer marketing strategies, negotiating contracts, and maintaining strong relationships with influencers to ensure successful collaborations.
Role Descriptions :
- Campaign Execution & Collaboration : Work closely with the Director of Content to create campaign's that deliver high-quality content that aligns with Seshs brand voice, messaging, and legal guidelines.
- Influencer Identification : Source and evaluate influencers who authentically align with Seshs target audience, values, and campaign goals. Build relationships that drive long-term brand advocacy and measurable results.
- Performance Analysis & Reporting : Track and analyze influencer campaign performance across platforms. Identify insights, measure ROI, and refine strategies to continually optimize reach, engagement, and efficiency.
- Trendspotting & Industry Insights : Stay ahead of emerging influencer marketing trends, tools, and best practices. Proactively apply insights to improve campaign performance and keep Sesh at the forefront of the category.
- Creative Brief Development : Collaborate with the content and social teams to develop monthly influencer briefs and creative direction. Ensure deliverables align with each campaigns objectives and brand strategy.
- Negotiation & Contract Management : Negotiate influencer contracts, deliverables, and compensation structures. Ensure all partnerships comply with brand standards, platform guidelines, and legal requirements.
Qualifications
2-3 years of experience in influencer or affiliate marketingExcellent communication and relationship-building skills; comfortable managing multiple creators at onceComfortable working in a regulated industry (nicotine / harm reduction) and excited about Seshs missionExperience with Uplfuence is a plus , any other influencer management tools / software.What We Offer
Impact : Be part of a movement creating meaningful change in a stagnant, Big Tobacco - dominated industryGrowth : Work directly under senior leadership in a role with clear upward mobilityCulture : A small but driven team that values independence, creativity, and authenticityMission : Help redefine nicotine consumption and contribute to a smoke-free future