Market & Competitive Intelligence Manager

Market & Competitive Intelligence Manager

AFL manufactures industry-leading fiber optic cable, connectivity and accessories and provides engineering and installation services for some of the largest telecom customers in the world. Our company was founded in 1984 with a single fiber optic cable and today, we manufacture thousands of products, generate an excess of $2B in revenue, and employ approximately 11,000 associates worldwide. At AFL, we recognize that our employees are our greatest asset. We hire and train each individual, investing in them to ensure success in their careers. With a commitment to professional development and growth, let us connect you to your next career opportunity.

The Market & Competitive Intelligence incumbent will lead the development and execution of a centralized intelligence function within the Market Development group. This role is responsible for synthesizing diverse data sources into a single source of truth, enabling actionable insights that inform the DCCAI Business Unit's strategy, innovation roadmap, and go-to-market (GTM) planning. The successful candidate will drive strategic impact by identifying early demand signals, improving forecast accuracy, and enhancing win rates throughout the customer journey.

Responsibilities : Market Intelligence

• Manage and deliver business reports, earnings summaries, and fiber price tracking.
• Conduct market sizing and segmentation (TAM, SAM, SOM / Unconstrained).
• Provide market input for the Integrated Business Planning (IBP) process.
• Profit Pool Analysis and Insights

Competitive Intelligence

Deliverables

Comparative analysis of AFL's offering vs. Immediate competitors, highlighting value differentiation

Strategic Impact

Qualifications :

Personal Qualities :

Working Conditions :