E-Commerce Graphic Designer, AI & Automation

Company :

Gameday Couture (GC + SOHO Brands)

Division :

ShopTheSoho (Ecommerce Division)

Reports To :

Creative Director / Head of Photography

Location :

Dallas, TX (4 days in office, 1 day WFH)

Overview

This is not a traditional "artsy" design role. This is

ecommerce production design

at scale.

As our E-Commerce Graphic Designer, you'll create, adapt, and manage hundreds of digital assets that power our ecommerce ecosystem—across product imagery, paid ads, email marketing, social campaigns, and on-site experiences. The focus is on

speed, efficiency, and consistency

, not just creativity.

You'll use

AI-driven design tools

(Chat GPT,Midjourney, Figma AI, Runway, Photoshop automation scripts) alongside traditional platforms (Photoshop, Illustrator, Canva, Figma) to

streamline workflows and scale output

This is a role for someone who :

Loves

designing at volume

(batch resizing, repurposing, and systematizing).

• Thrives in fast-paced ecommerce environments

with constant new campaigns.

to sharpen their process.

while also optimizing assets for engagement and conversion.

Core Responsibilities Ad Creative Development

Design

ad-ready graphics

for Meta, TikTok, Pinterest, and emerging channels.

(A / B ads, placements, vertical / horizontal ratios).

wherever possible.

Email & On-Site Design

Build branded email graphics directly in

Klaviyo

(training provided).

that speed up campaign deployment.

to optimize CTR and conversions.

Product Image Production

Retouch ecommerce photography (basic cleanups, skin / garment corrections, and advanced color adjustments).

Run

Photoshop batch processes, plugins, and scripts

to scale repetitive tasks.

in Dropbox with consistent naming conventions for fast team retrieval.

Marketing Image Creation

Build

multi-team graphics, lifestyle collages, and marketing visuals

for campaigns.

for large product drops.

Systemized Design & Collateral

Help establish a

design system

for the ecommerce division : templates, typography rules, sizing standards, and brand consistency guidelines.

that balances speed with quality.

(mailer bags, inserts, box graphics) to extend the brand experience.

What Success Looks Like

Dozens to hundreds of assets created weekly, with repurposing and resizing built into your workflow.

Design processes are automated, systemized, and repeatable.

Every single asset looks and feels like Gameday Couture + SOHO.

Assets are not just visually strong but tested, optimized, and tied to KPIs.

New AI tools, shortcuts, or processes are introduced and adopted by the team.

Tools You'll Use Daily

Photoshop, Illustrator, InDesign

for speed, templates, and collaborative production

Premiere Pro, CapCut (short-form ad editing)

Firefly, Midjourney, Runway, Figma AI, Photoshop scripts / plugins

Airtable (asset tracking), Klaviyo (email design), Slack, Dropbox

Skills & Competencies We Value

Strong eye for layout, typography, and visual hierarchy.

Ability to take one design and scale it into 20+ formats quickly and accurately.

Retouching, recoloring, and preparing product images for ecommerce.

Comfortable testing and integrating new AI / automation tools into the design process.

Experience creating templates, style guides, and asset libraries.

Pixel-perfect execution across channels.

Juggling multiple campaigns and deadlines without sacrificing quality.

Clear communication with marketing, email, and creative teams.

Curiosity to learn new techniques, tools, and processes.

KPIs & Measurement

% of assets delivered on time vs. requested.

Internal score across channels.

Engagement (CTR, conversions) tied to design quality.

Documented improvements in speed, automation, and reduced manual edits.