Lead Institutional Advisor
The Lead Institutional Advisor develops investment management and fiduciary relationships with non-profit, public, corporate and government clients. The Advisor collaborates with local Key Private Bank (KPB) Markets and Banking Partners to identify prospective Institutional Clients through education and positioning of Institutional Team capabilities to generate awareness, deliver solutions and drive new revenue. The Advisor will also manage a modest book of clients as a means of staying close to the operational and technical aspects of serving this client population. As part of a team serving institutional clients, the Advisor delivers a proactive client experience through the development of internal and external relationships that deliver appropriate advice. The Advisor is responsible for the delivery of exceptional sales and retention results.
Essential Job Functions
Sales
- Responsible for the development and closure of the most complex and sophisticated client opportunities
- Identifies prospective Institutional Advisors clients or referral sources by educating and positioning Institutional Advisors capabilities to meet client needs, develop solutions and drive new revenue
- An active member of the Institutional Advisors Team participating in the development of sales strategy, client experience, product development and other aspects of leading a successful business
- Coordinates the successful completion of the Request for Proposal (RFP) process (from preparation of the response, interaction with the prospect and all phases of presentation) in partnership with KPB Field and other banking partners
- Maintains an in-depth knowledge of products and services as well as proactively acquires knowledge of competitors and competitive products to support the awareness of IA team
- Fosters a sense of partnership with KPB, Banking Teams, and Center of Influences (COIs) in assigned region to create an environment for learning / best practice sharing and accountability; drives the performance and sustained success of the KPB sales team
Prospecting
Serves as the primary point of contact for all external sales opportunitiesMasters an effective first contact strategy and phone approachUnderstands what differentiates Institutional Advisor (IA) and develops a unique sales approach that differentiates Key from the rest of the marketplaceEffectively understands and prospects within the most productive market nichesEffectively master's the ability to ask questions and qualify prospects early in the sales processPipeline and Opportunity Management
Meets or exceeds monthly success metrics and keeps a robust and monitored pipeline that is reviewed regularly with the Sales and Market ManagersPartners with the Relationship Manager (RM) on all sales opportunities, including the closing of the dealFully understands and executes the level of activity necessary to achieve sales goalsTeams with KPB Wealth Advisors and RM(s) to uncover opportunities in existing books of businessTeams with KPB Fields Teams to engage Field Banking PartnersGenerates leads by utilizing all resources including Salesforce, community networks, COIs, Lines of Business, product partners, etc.Utilizes letters, articles, voicemail, seminars and events to sell our services internally and externallyMaximize the Sales Call Opportunity
Follows disciplined pre-call preparationBecomes proficient at uncovering what will motivate a prospect to purchase our servicesMasterful at asking questions to uncover time, budget and resource issuesExcellent at gaining commitment by the decision makersExecutes disciplined post-call debrief process, effective follow up and pipeline managementPresent to Close
Fully understands strengths and weaknesses of clients' current provider and their decision-making processExecutes on appropriate signed documents and develops client relationship team and processSets initial strategy, introduces all new clients to Relationship Managers and set expectations for onboarding and servicing by the IA team.Collaborates and performs as part of the relationship management team to assure that the team sales goals are met by executing the client strategy.Exceed Client Expectations
Provides ongoing contact with new clients to enhance client's initial experience with KeyFully develops relationships to uncover additional services to be providedRegularly asks satisfied clients for introductions to others they know who may need our servicesParticipate in KeyCorp's commitment to the communityGrowth
This position is responsible for either meeting or exceeding assigned individual and team sales goals which can include expanding existing client business, referrals and or new business growth.Required Qualifications
Bachelor's degree in business related field (accounting, finance, economics, or related field) or equivalent business experienceA minimum of 5 years Institutional Banking, Investment Management / Consulting, or Trust experience as well as progressively responsible and successful sales management experience. Additional banking experience in operations / client services or other LOB areas to gain broader understanding of organizational structure and workflow is preferredDemonstrated ability to consistently and effectively balance focus on sales and exceptional client advice deliveryDemonstrated ability to exceed performance objectives in effectively managing and delivering results in a matrixed organizationDemonstrated expert knowledge of technology systemsCompensation and Benefits
This position is eligible to earn a base salary in the range of $210,000 to $235,000 annually depending on location and job-related factors such as level of experience. Compensation for this role also includes eligibility for short-term incentive compensation and deferred incentive compensation subject to individual and company performance.