Sr. CRM Strategist - Owner Engagement

Join Us at Pura—Reimagining Fragrance for the Future At Pura, we believe life is better when it smells good.

Fragrance has the unique power to transform spaces, elevate moods, and create lasting memories.

But we know it can do even more.

That’s why we’re pioneering the future of fragrance, combining cutting-edge smart home technology with premium, clean scents to create personalized, meaningful experiences in every home.

We’re not just a fragrance company—we’re on a mission to change the way people experience scent.

At Pura, we are redefining fragrance as a critical element of design, on par with color, texture, sound, lighting, and furniture.

We call this Scent Design —transforming scent from an afterthought into an intentional, skillful component of every space.

By blending artistry and science, Pura allows users to design their own “scentscapes” that enhance daily life and craft environments that feel as good as they smell.

Why Join Pura?

Our journey began with two innovators, Richie Stapler and Bruno Lima, and their shared vision of revolutionizing how we experience fragrance.

Since then, Pura has grown into a company that sells a fragrance every 3.7 seconds, partnering with iconic brands like Curio, Anthropologie, and Disney.

We’ve been recognized as the Fastest Growing Company in Utah, and we are passionate about making scent a core part of life’s most memorable moments.

Your Role at Pura :

• We are seeking an experienced Senior CRM Strategist to champion our next phase of lifecycle marketing growth.
• In this strategic-technical hybrid role, you’ll lead customer data activation, manage critical martech infrastructure, and shape journey strategy across channels.

Your mission :

What You’ll Own :

Team Enablement & Upskilling Create CRM playbooks, documentation, and training to elevate cross-team CRM literacy and improve self-service capabilities Qualifications :