Sr. Graphic Designer

SR. GRAPHIC DESIGNER

REPORTS TO : SR. MANAGER, DESIGN

STATUS : NON-EXEMPT

Summary

Boot Barn is where community comes first. We thrive on togetherness, collaboration, and belonging. We build each other up, listen intently, and implement out-of-the-box ideas. We celebrate new innovations, congratulate one another's achievements, and most importantly support each other.

At Boot Barn, we work together to make a positive impact on the world around us, and by working collectively with encouragement, we consider ourselves "Partners." With the values of the West guiding us, Boot Barn celebrates heritage, welcomes all, and values each unique Partner within our Boot Barn community.

Our vision is to offer everyone a piece of the American spirit - one handshake at a time.

Boot Barn is seeking an experienced and strategic Senior Graphic Designer to join our dynamic in-house Marketing Design Team. This role plays a pivotal part in shaping and executing high-impact, multichannel

campaigns that elevate the Boot Barn brand across digital, print, retail, and experiential platforms. The ideal candidate is a conceptual thinker, skilled visual storyteller, and creative leader who thrives in a fast-paced, collaborative environment.

Essential Duties and Responsibilities

• Lead conceptual development and execution of major multi-channel campaigns, ensuring alignment with brand strategy and marketing goals.
• Translate complex marketing objectives into compelling visual stories and experiences across print, digital, and experiential platforms.
• Drive the evolution of brand aesthetics and visual systems in collaboration with the Sr. Design Manager
• Independently manage end-to-end design of high-visibility projects (e.g., national campaigns, seasonal creative, retail environments, brand activations).
• Assist with direction for seasonal direct mail photography, campaign visuals for print pieces and initiatives with a keen eye for storytelling, mood, and composition.
• Maintain an exceptional standard of design quality, detail, and consistency
• Partner closely with internal teams and external agencies to shape cohesive campaign and brand execution.
• Participate in strategic planning discussions, translating business goals into clear visual directions and creative briefs.
• Manage multiple projects simultaneously while maintaining attention to detail
• Develop and refine templates for efficiency while allowing for creative flexibility when needed.
• Work on both print and digital designs, ensuring deliverables are optimized for their respective platforms and formats.
• Prepare high-quality production files with accuracy, including proper color management, resolution, and print specifications.
• Manage multiple projects simultaneously while maintaining attention to detail
• Demonstrates high level of quality work, attendance and appearance.
• Demonstrates high degree of professionalism in communication, attitude and teamwork with customers, peers and management.
• Adhere to all local, federal and state laws in addition to Company policies, procedures, and practices.
• Performs any other duties that may be assigned by management.

Qualifications

Plus Factors - Preferred, but not required

Competencies

Boot Barn Benefits & Additional Compensation Opportunities

PAY RANGE : $31.00 - $35.00

Physical Demands

In general, the following physical demands are representative of those that must be met by a Partner to successfully perform the essential functions of this job. Reasonable accommodations may be made to allow differently abled individuals to perform the essential functions of the job.

[ ] Sedentary : Limited activity, no lifting, limited walking

[ X ] Light : Office work, some lifting, bending, stooping or kneeling, walking

[ ] Moderate : Mostly standing, walking, bending, frequent lifting

[ ] Arduous : Heavy lifting, bending, crawling, climbing

Work Environment

In general, the following conditions of the work environment are representative of those that a Partner encounters while performing the essential functions of this job. Reasonable accommodations may be made to allow differently abled individuals to perform the essential functions of the job within the environment.

Boot Barn, Inc. reserves the right to make exceptions to modify or eliminate this document or its content. This document supersedes all previous policies, procedures or guidelines pertaining to this subject.

Our core value of community bands us together in supportive and inclusive ways to drive our collective success. Boot Barn provides equal employment opportunity to all applicants and employees without regard to race, color, religion, sex, sexual orientation, age, national or ethnic origin, veteran or military status, disability, as well as any other protected status under the law.

Americans with Disabilities Act (ADA) - Boot Barn will provide reasonable accommodations (such as a qualified sign language interpreter or other personal assistance) with the application process upon your request as required by applicable laws. If you have a disability and require assistance in this application process, please visit your nearest Boot Barn Store or Distribution Center or reach out to Human Resources at 1-949-453-4400, Option 4.

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