Media Relations Specialist III

Job Summary :

The Media Relations Specialist III is responsible for maximizing earned media opportunities in both traditional news and across a variety of platforms, tracking the benefits of these efforts to drive awareness and business goals.

Essential Functions :

• Responsible for identifying new story opportunities to position CareSource with media outlets and build brand awareness with target audiences
• Develop and manage content for media and external audiences, including news stories, news releases and other communications
• Manage agencies in markets to support company initiatives
• Respond to media inquiries in a timely and appropriate manner
• Provide support during crisis situations with strategic communications
• Monitor daily local, regional and national news coverage about CareSource, health care and related issues
• Manage ongoing earned media intelligence platforms and develops quarterly reports
• Support social media strategy
• Responsible for promoting CareSource locally in all markets and nationally including developing award entries, coordinating media events and providing support to company spokespeople / presenters
• Develop and maintain relationships with key internal stakeholders, including executives, to ensure successful collaboration
• Responsible for ensuring all external materials are consistent with brand positioning, established guidelines
• Serve as a liaison with key departments to provide effective communication strategy
• Maintain a leadership role on project teams
• Perform any other job duties as requested

Education and Experience :

Competencies, Knowledge and Skills :

Licensure and Certification :

Working Conditions :

Compensation Range :

$61,500.00 - $98,400.00 CareSource takes into consideration a combination of a candidate's education, training, and experience as well as the position's scope and complexity, the discretion and latitude required for the role, and other external and internal data when establishing a salary level. In addition to base compensation, you may qualify for a bonus tied to company and individual performance. We are highly invested in every employee's total well-being and offer a substantial and comprehensive total rewards package.

Compensation Type : Salary

Competencies :

This job description is not all inclusive. CareSource reserves the right to amend this job description at any time. CareSource is an Equal Opportunity Employer. We are dedicated to fostering an environment of belonging that welcomes and supports individuals of all backgrounds.

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