Executive Director of Resort Sales

Executive Director of Sales Sunseeker Resort Charlotte Harbor

Sunseeker Resort is seeking an accomplished and visionary sales leader to join our executive team as Executive Director of Sales. This role offers an extraordinary opportunity to drive the commercial strategy for one of Florida's premier waterfront resorts, known for its state-of-the-art design, expansive amenities, and elevated guest experience.

Key Responsibilities :

• Lead the resort's sales organization, overseeing the group and transient segments with an emphasis on driving total resort revenue and market share, with primary emphasis on significant group contribution.
• Develop and execute innovative sales strategies to grow occupancy, ADR, and RevPAR across leisure, corporate, and group channels.
• Partner with marketing leadership to align campaign initiatives with sales priorities, ensuring cohesive messaging and maximized ROI.
• Build and sustain long-term relationships with key clients, accounts, and third-party partners to ensure ongoing business and customer loyalty.
• Collaborate with the executive leadership team to shape and execute strategic commercial plans, contributing to annual budgeting, forecasting, and significant data analysis review to drive increased and consistent performance.
• Proactively assess market trends and competitive positioning to identify opportunities for innovation that will drive revenue growth and differentiation.
• Represent Sunseeker at industry events, tradeshows, and client-facing activations to elevate brand presence and generate qualified leads.
• Provide mentorship and direction to a high-performing sales team, establishing clear KPIs, performance goals, and professional development plans.
• Oversee contracting, negotiation, and execution of key group and transient agreements, ensuring optimal yield and profitability.
• Champion cross-functional collaboration with operations, revenue management, events, and culinary teams to ensure a seamless guest journey and successful program execution.

Qualifications :

Why Sunseeker Resort?

This is a rare opportunity to shape the trajectory of a unique destination and guest experiencewhile being surrounded by a culture of innovation, excellence, and hospitality. Compensation We offer a highly competitive base salary, a robust bonus structure, and a comprehensive benefits package.