Manager, Email Operations & Analytics

About Us

At J.Jill, we believe our associates should be seen, valued, and celebrated. We support the advancement of our associates by harnessing their unique contributions to grow and improve, and our success is guided by a culture that values keeping it simple and making it matter. J.Jill is an equal opportunity employer and is committed to providing an inclusive and professional workplace free from discrimination and harassment. All employment decisions at J.Jill are based solely upon business needs, job requirements and individual qualifications without regard to race, color, religion, sex, pregnancy and pregnancy related conditions, gender identity, gender expression, national origin, sexual orientation, sexual and reproductive health decisions, age, marital status, disability, genetic information, military or veteran status or any other legally protected status. J.Jill provides reasonable accommodation to qualified individuals, in accordance with applicable laws. If you need to inquire about an accommodation to assist with completing the application process, please email Talent.Acquisition@jjill.com

Overview

As Manager, Email Operations & Analytics, you will lead the strategic execution and continuous optimization of email and SMS marketing programs to drive customer engagement, retention, and revenue. You will be responsible for managing audience segmentation, contact strategy, and reporting and analytics while ensuring compliance with data privacy regulations. While working cross-functionally with Marketing, CRM, Merchandising, Analytics and Technology teams, you will blend customer-centric marketing strategy with technical expertise to enable the execution and measurement of Email and SMS campaigns that support both short-term performance goals and long-term customer value.

Responsibilities

Drive Audience Strategy & Segmentation

• Develop and manage audience segmentation strategies to ensure relevant and personalized communication for all email and SMS campaigns, including daily marketing, triggered and lifecycle emails.
• Leverage behavioral, transactional, demographic and engagement data to refine audience segments.
• Create dynamic audience lists for specific campaigns, lifecycle automations, or triggered communications using ESP and CRM tools.
• Maintain list hygiene by removing invalid contacts, suppressing over-mailed groups, and identifying opportunities for growth.

Lead Contact Strategy & Lifecycle Planning

Deliver Analytics, Reporting & Strategic Insights

Ensure Compliance & Best Practices

Benefits, Tailored for You.

Qualifications

Essential Skills & Experience

Preferred Skills & Experience

Physical Requirements :

The above statements are intended to describe the general nature and level of work being performed by associates assigned to this job. They are not intended to be an exhaustive list of all responsibilities, duties and skills required of this position.

Our Brand

At J.Jill, we're redefining what it means to dress and live with ease. As a women-led, Boston-based lifestyle brand with 200+ stores nationwide, we design thoughtful, inspired apparel and accessories that celebrate the totality of all women. We're entering an exciting chapter of growth - expanding our footprint, reaching new customers, and deepening long-standing relationships. We're seeking bold thinkers and doers to join us. With competitive pay and benefits, a supportive culture, and the chance to make a real impact, this is more than a job, it's an opportunity to bring our ethos keep it simple, make it matter to life in new and inspiring ways.