Job Description
Who We Are :
Old Republic is a leading specialty insurer that operates diverse property & casualty and title insurance companies. Founded in 1923 and a member of the Fortune 500, we are a leader in underwriting and risk management services for business partners across the United States and Canada. Our specialized operating companies are experts in their fields, enabling us to provide tailored solutions that set us apart.
Position Overview :
The Senior Copywriter will serve as a lead storyteller for Old Republic and its family of companies, crafting engaging, brand-aligned content that strengthens visibility, builds trust, and supports enterprise marketing initiatives. This role combines creativity with strategy, bringing clarity and personality to complex topics across a range of industries and audiences.
Essential Job Functions :
- Craft and refine messaging : Write, edit, and proof compelling copy for start-up operating companies, the shares services model, and holding company initiatives.
- Translate complexity into clarity : Transform technical and industry-specific language into clear, engaging messages tailored to target audiences.
- Shape brand voice : Help develop and maintain tone of voice guidelines to ensure consistency across all materials and communication channels.
- Lead content creation : Drive the timely development and execution of marketing deliverables across digital, print, web, social, and event channels.
- Contribute to campaign strategy : Collaborate with marketing and creative teams to shape campaign messaging, creative concepts, and copy direction.
- Execute content strategy : Collaborate with the marketing team to manage a content calendar that supports long-term storytelling, promotional planning, and campaign execution.
- Steward brand consistency : Establish and manage company-wide editorial and writing standards; partner with Legal and Compliance teams for review and governance.
- Manage content pipeline : Oversee content requests, project prioritization, and coordination with internal teams and external agencies.
Qualifications :
Bachelor’s degree in Marketing, Communications, Journalism, English, Public Relations, or a related field preferred.8+ years of experience as a copywriter, editor, or journalist, ideally within financial services or insurance.Demonstrated ability to write clear, concise, and grammatically precise copy across formats — advertising, web, social, print, and digital campaigns.Proven ability to adapt writing style and tone for diverse audiences and industries.Strong editorial judgement and attention to detail; excellent proofreading and editing skills.Experience developing and managing integrated marketing communications plans (e.g., campaigns, digital and social content).Working knowledge of content management and marketing automation platforms; HubSpot experience preferred.Familiarity with SEO principles, accessibility standards (WCAG), and CRM-driven communication strategies a plus.Strong organizational and project management skills; able to manage multiple priorities and meet deadlines.A portfolio demonstrating a range of writing styles and master of brand voice is required.ORI is an Equal Opportunity Employer. ORI provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
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