Job Description
Job Description
BPCM is looking for a talented individual to join our Corporate Communications team as a Senior Account Executive. The ideal candidate has a strong background in thought leadership and storytelling, with a passion for helping brands define corporate narratives and amplify purpose-driven programs. We are looking for energetic, proactive, positive candidates with strong media relations skills, excellent established editorial contacts, and a collaborative approach to client management. Our agency offers a unique environment that fosters individual growth and encourages proactive teamwork. Our employees enjoy a collaborative, creative atmosphere with like-minded individuals.
Must have a minimum of five years of experience in Communications or Marketing, in an agency or in-house environment. Proven track record of strong / established editorial relationships, securing press placements, with experience in drafting press releases, developing creative story angles, and crafting well-written pitches. Candidates will work across industries alongside senior team members to develop integrated communications programs and public relations tactics that position clients and their leaders at the forefront of their fields.
Requirements
(are not limited to) :
Media Relations
- Developing and maintaining strong editorial relationships across multiple levels, including business and trade editors
- Securing strategic press coverage (features, executive profiles, and long-form stories) in national and key regional magazines, newspapers, podcasts, TV, and online media outlets
- Pro-actively pitching and securing maximum editorial opportunities that advance corporate narratives and strengthen corporate reputation
- Identify and secure speaking engagements and panels for senior executives; Manage development of award submissions and byline content
- In partnership with supervisors, planning, developing, and advising clients on integrated and measurable PR strategies
- Managing client initiatives and taking ownership of specific projects
- Ensuring routine media inquiries are handled in a timely and efficient manner
Client relations
Serving as a primary client contact with the proven ability to manage and drive multiple client account programsOverseeing junior team members create, maintain and distribute editorial reports, press, and budgetary tracking documents in a timely mannerDemonstrating exceptional interpersonal and relationship-building skills; adept at developing rapport with clients to maintain strong working relationshipsResponding to client requests promptly with enthusiasm and accuracyEnsuring that key milestones and projects are on track, within prescribed timelines and are value-producingIdeating, planning, and executing partnerships and activationsAdvising clients on positioning and messaging, developing and / or editing brand communications to meet press-facing needs (including, but not limited to press releases, talking points, interview responses, etc.)Reporting
Reviewing media and reports compiled by junior team members on relevant client news and trendsOverseeing press credit reporting according to client preferenceProficient in MuckRack, PowerPoint, Excel, etc.Writing
Drafting and contributing to press releases and client materials, such as Q&A’s, that encompass brand messaging and positioningManage select senior executives’ LinkedIn presence, advising on strategy and developing copy to amplify announcements and company newsOverseeing creation, maintenance and timely distribution of editorial reports, press clippings and budgetary tracking documentsExhibiting strong writing, communication, and presentation skills to effectively articulate ideas to clients, agency, and colleaguesTeam Management / Development
Directly managing day-to-day activities on multiple accountsManaging and mentoring direct reports, to include internsManaging and mentoring junior staff reporting into this role while maintaining close communication with Supervisors or Directors to ensure efficient prioritization and work flowDirectly managing day to day activities on assigned accountAbout you :
Must have a minimum of 5 years of PR and / or Marketing experience working in an agency or in- house setting, ideally with sustainable brandsDegree ideally in Communications, Journalism, Public Relations, Marketing or a related fieldEstablished editorial relationships across categories, including businessSeasoned writing skills with proven experience drafting executive messaging and thought-leadership materialsStrong project and people management skillsProactively function as a friendly gatekeeper, handling confidential and sensitive informationProactive about finding and presenting solutionsExcellent written and verbal communication skillsMeticulously organized and detail orientedFlexible in adapting to changing timelines and prioritiesBenefits
Medical, Dental, Vision Benefits401k and additional supplementary benefitsWFH StipendSummer FridaysGenerous PTO policy with a 2-week holiday break in DecemberThis role will be hybrid, 3 days minimum in office.
The anticipated salary range for this position is $65,000.00- $80,000.00. Actual compensation is based on a range of factors including but not limited to skill set, level of experience, and location. Whether a prospective employee will be paid within the compensation range listed above will depend on a number of factors including but not limited to the candidate's depth of experience and qualifications; the level of specialization the role requires; budgetary considerations, and the local market conditions that exist where the employee will be based.
Why BPCM :
We believe that the strongest aspect of our agency is our team, and we take great care in ensuring their wellbeing, connection and support. Our past, present and future team will tell you that BPCM is extremely strong at balancing a fast-paced, high-achieving environment with a strong community and individual care. Our agency is committed to excellence for our clients, and for each other. We offer a competitive salary, benefits, hybrid work schedule, WFH stipend, summer hours and a generous Paid Time Off policy.
BPCM is committed to fostering and promoting an inclusive environment that allows us to recruit and retain highly talented staff with diverse backgrounds and differing abilities.
The job description is to be used merely as a guide of expectations rather than an exhaustive list of all duties and competencies. All requirements and skills are subject to change as business needs evolve.