Talent.com
Associate Brand Manager, Prestige
Associate Brand Manager, PrestigePernod Ricard USA • New York, New York, US
Associate Brand Manager, Prestige

Associate Brand Manager, Prestige

Pernod Ricard USA • New York, New York, US
7 hours ago
Job type
  • Full-time
Job description

Where Conviviality is at work.

Pernod Ricard is a global premium spirits and wine company. We're the team behind leading brands such as ABSOLUT Vodka, Jameson Irish Whiskey, Malibu, Kahlua Liqueur, The Glenlivet Gin, and Skrewball whiskey, as well as many more superior wines and exquisite champagnes!

Working at Pernod Ricard is all about igniting conviviality in all that we do. Derived from the French word, convivialite...it means human connection, authenticity, friendly, and jovial. Conviviality is energy and spirit with a splash of je ne sais quoi and is a core philosophy around how we live and work at Pernod Ricard.

Guided by our 4 core values : (1) grounded in the real; (2) fiercely authentic; (3) passion for challenge; and (4) connected beyond borders; we are team players, dream makers, trailblazers, movers and (cocktail) shakers. We have a passion for living life to the fullest, making new friends every day, and realizing our potential as people and as a business!

The salary range for this role, based in New York, is $89,496.00 to $111,870.00. The range will vary if outside of this location. Base salaries are determined during our interview process, by assessing a candidate'sexperience, skills against internal peers and against the scope and responsibilities of the position.

Position Summary :

  • A high-exposure brand management role within Pernod Ricard's acclaimed Prestige portfolio. The Associate Brand Manager will lead tactical execution and assist with strategic brand plan development for Redbreast, the leading Ultra-Premium Irish Whiskey brand in the US, Midleton Very Rare, a luxury Irish Whiskey, and Royal Salute, a rare and exceptional Scotch whisky.
  • The role will include exposure to, and execution responsibilities in, the broader Prestige Portfolio multi-brand experiential (events) plan and multi-brand At-Pop (In-store) program development.
  • This exciting role requires an agile and broadly skilled marketer with a brand management background who has strong analytical and project management skills, an entrepreneurial spirit and a general manager mindset. The ideal candidate will bring consumer centricity and commercial acumen and be able to balance strategic thinking with key execution priorities, manage multiple projects and collaborate with multiple stakeholders.
  • Classic brand management responsibilities will include owning business analysis and budget management, leading cross functional teams (including but not limited to strategic communications, trade advocacy, finance, media, trade marketing, supply chain), executing key brand initiatives, and supporting brand planning & content creation.
  • This role offers the opportunity to be autonomous while still being part of a large, cross-functional, and highly collaborative team. The position will report to the Brand Director, Prestige & Redbreast but also receive, and act upon, direction and advice from the SBM, Prestige Whiskey.

Major Responsibilities / Accountabilities :

  • Strategic Planning : Assist in developing and delivering the annual operating plan and breakthrough consumer programs (which will include pre-pop, at-pop, and trade-facing programs). Evaluate creative ideas with a critical eye and help drive communication strategy media to shelf.
  • Entrepreneurial & Consumer Centric Mindset : Deliver and iterate plans continuously with a resourceful, obsessive, and fearless mindset. Focus on winning share of hearts & minds and proving the case for brand expansion. Deep understanding of demand territories and consumer needs across the path to purchase.
  • Innovation : Support the development of brand's long-term innovation pipeline (launch, content, competitive research, sell sheet creation, & budget planning).
  • Social Media Management : Manage US social channel with support from agency and global brand team. Support Creative Content and Global teams on asset creation.
  • Collaboration & Integration : Help to lead cross-functional and agency teams, fostering and building strong relationships, particularly with our Commercial Sales Team and Brand Ambassador teams.
  • Analysis, Reporting, and Implications : Lead the analysis and reporting of market, competitor, and consumer trends to identify salient business risks / opportunities, working with divisional sales / marketing teams as necessary. Support financial accountability and P&L analysis through management of vendor purchase orders and A&P budget tracking. General management of supply, demand, and inventory challenges in partnership with the Supply & Operations team.
  • Research : Perform analysis and derive implications to ensure marketing programs / expenditures meet KPIs. Consistently seek to improve the existing programming.
  • Internal & External Brand Champion : Leverage excellent presentation and storytelling skills, passion and energy to be an advocate for the brand internally (e.g. management presentations) and externally (e.g. in front of key customers, PR events, etc.).
  • Required Experience / Competencies :

  • Minimum : 3+ years of marketing experience, ideally in brand management.
  • Preferred : Experience in CPG or BevAlc categories.
  • Strong financial / business / analytical acumen; Must be proficient in Excel, PowerPoint and Nielsen / IRI.
  • Experience building and executing 360 marketing programs (e.g. media, digital, PR / influencer, BTL, CRM).
  • Excellent project management skills, with the ability to manage projects independently from start to finish.
  • Strong entrepreneurial ability to work around obstacles, results driven, and a bias for action with a pilot / learn / scale approach.
  • Ability to collaborate, motivate and lead cross-functional teams with passion and enthusiasm.
  • Ability to communicate effectively, verbally and in writing, and executive presentation skills.
  • Education :

  • Minimum : Bachelor's degree (or equivalent), ideally in Marketing / Business.
  • Preferred : MBA or advanced degree.
  • Nature & Scope :

  • The position is part of the central marketing department. The position will work closely with divisional marketing, sales management, agency services, as well as various vendors.
  • This role is based in New York City, NY.
  • This position may travel up to 15% of the time.
  • When you join Pernod Ricard, you'll experience a workplace that is rich in heritage, driven by our iconic brands and a long-standing commitment to sustainability, safety, and giving back to the people and communities where we work. We know that happiness at work starts with that feeling of belonging you get from an inclusive culture where being uniquely you is celebrated. Our values are lived, they drive our behaviors, and it's what brings our culture to life.

    Our work philosophy celebrates the magic of human connection with the flexibility needed to provide one's most meaningful contribution. We offer a flexible work policy, with most of our positions offering a hybrid option with flexibility to work remotely 2 days a week. As a global employer, we understand that not everyone's working hours are the same, and we empower our employees to work the hours that make the most sense for them and their team's schedules.

    We offer employees great benefits and perks to toast to a life filled with support. Check out PRUSABenefits.com for details.

    Pernod Ricard USA is an Equal Opportunity Employer. It employs qualified individuals based solely on ability, training, and experience, and does not and will not, discriminate for or against any employee or applicant for employment or promotion based upon actual or perceived race, color, religion, sex, age, disability, national origin, citizenship, marital status, sexual orientation, gender identity, genetic information, military service or any other classification protected by law. Offers will be subject to United States local terms.

    Pernod Ricard USA is committed to the full inclusion of all qualified individuals. As part of this commitment, Pernod Ricard USA will ensure that persons with disabilities are provided reasonable accommodations for the hiring process. To request reasonable accommodation during the application process, contact us at .

    Job Posting End Date :

    Target Hire Date : 2025-10-15

    Target End Date :

    Create a job alert for this search

    Associate Brand Manager • New York, New York, US

    Related jobs
    Paid Marketing Manager

    Paid Marketing Manager

    VirtualVocations • Yonkers, New York, United States
    Full-time
    A company is looking for a Paid Marketing Manager to scale self-serve acquisition and lead paid media campaigns.Key Responsibilities Manage end-to-end execution and optimization of paid campaigns...Show more
    Last updated: 4 days ago • Promoted
    Brand Manager, Auto Dish (Parsippany, NJ, US, 07054)

    Brand Manager, Auto Dish (Parsippany, NJ, US, 07054)

    Reckitt • Parsippany, NJ, US
    Full-time
    Brand Manager, Auto Dish (Parsippany, NJ, US, 07054).Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist : to protect, heal and nurture ...Show more
    Last updated: 12 hours ago • Promoted • New!
    Senior Brand Manager

    Senior Brand Manager

    ARI (Axcel Recruiting Inc.) • New York, NY, United States
    Full-time
    Senior Brand Manager will drive brand profitability and sales through development of brand strategies, marketing plans, new products, packaging and promotional programs, while refining strategic th...Show more
    Last updated: 30+ days ago • Promoted
    Email Marketing Manager

    Email Marketing Manager

    VirtualVocations • Paterson, New Jersey, United States
    Full-time
    A company is looking for an Email Marketing Manager to drive client revenue through innovative email and SMS marketing strategies. Key Responsibilities Lead the development of retention strategies...Show more
    Last updated: 30+ days ago • Promoted
    Assistant Brand Manager, Iconics (Parsippany, NJ, US, 07054)

    Assistant Brand Manager, Iconics (Parsippany, NJ, US, 07054)

    Reckitt • Parsippany, NJ, US
    Full-time
    Assistant Brand Manager, Iconics (Parsippany, NJ, US, 07054).Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist : to protect, heal and ...Show more
    Last updated: 12 hours ago • Promoted • New!
    Senior Brand Manager, Candy Equity

    Senior Brand Manager, Candy Equity

    New Jersey Staffing • East Hanover, NJ, US
    Full-time
    Senior Brand Manager, Candy Equity.Join our mission to lead the future of snacking.This is a hybrid position based at our East Hanover, NJ HQ office with in-office expectations of three days per we...Show more
    Last updated: 6 days ago • Promoted
    Senior Brand Manager, Condiments Innovation Hoboken, New Jersey

    Senior Brand Manager, Condiments Innovation Hoboken, New Jersey

    Unilever Deutschland Holding GmbH • Hoboken, NJ, United States
    Full-time
    Background & Purpose of the Job.This Condiments US Innovation Senior Brand Manager is responsible for developing world class and industry‑leading innovation that drives incremental growth for the U...Show more
    Last updated: 7 days ago • Promoted
    Brand Management Specialist

    Brand Management Specialist

    VirtualVocations • Astoria, New York, United States
    Temporary
    A company is looking for a Brand Management Specialist for a 6-month contract position.Key Responsibilities Manage shared mailboxes and coordinate timely, accurate responses Support project time...Show more
    Last updated: 2 days ago • Promoted
    Associate Marketing Manager

    Associate Marketing Manager

    VirtualVocations • New York, New York, United States
    Full-time
    A company is looking for an Associate Marketing Manager to execute integrated marketing campaigns and drive engagement.Key Responsibilities Develop target personas, messaging, and execute multi-c...Show more
    Last updated: 30+ days ago • Promoted
    Senior Brand Manager, Condiments Innovation

    Senior Brand Manager, Condiments Innovation

    Unilever • Hoboken, NJ, United States
    Full-time
    Senior Brand Manager, Condiments Innovation page is loaded## Senior Brand Manager, Condiments Innovationlocations : Hoboken US HQtime type : temps pleinposted on : Offre publiée il y a 8 joursti...Show more
    Last updated: 10 days ago • Promoted
    International Brand Planner

    International Brand Planner

    VirtualVocations • Yonkers, New York, United States
    Full-time
    A company is looking for an International Brand Planning professional in Petcare Derm.Key Responsibilities Develop core assets and key messages for in-line brands based on insights and real-world...Show more
    Last updated: 4 days ago • Promoted
    Global Brand Strategy, Biologicals and Equine

    Global Brand Strategy, Biologicals and Equine

    Zoetis, Inc • Parsippany, NJ, United States
    Full-time
    Establish global TA & brand strategy in alignment with species innovation strategy and asset growth strategies.Lead in-line Brand Planning through the Operating Plan cycle and development of Intern...Show more
    Last updated: 23 hours ago • Promoted
    Brand Manager, Lysol Air (Parsippany, NJ, US, 07054)

    Brand Manager, Lysol Air (Parsippany, NJ, US, 07054)

    Reckitt • Parsippany, NJ, US
    Full-time
    Brand Manager, Lysol Air (Parsippany, NJ, US, 07054).Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist : to protect, heal and nurture ...Show more
    Last updated: 12 hours ago • Promoted • New!
    Marketing Manager

    Marketing Manager

    VirtualVocations • Yonkers, New York, United States
    Full-time
    A company is looking for a Member Marketing Manager to join their Engagement team.Key Responsibilities Support the development and delivery of recurring member campaigns, ensuring content accurac...Show more
    Last updated: 30+ days ago • Promoted
    Senior Manager, ABM Marketing

    Senior Manager, ABM Marketing

    VirtualVocations • Bronx, New York, United States
    Full-time
    A company is looking for a Senior Manager, ABM (Demand Generation) AI Security.Key Responsibilities : Develop and execute a comprehensive ABM strategy targeting Fortune 500 and Global 2000 enterpr...Show more
    Last updated: 1 day ago • Promoted
    Brand Executive

    Brand Executive

    Kao USA, Inc. • New York, NY, United States
    Full-time
    Oribe Hair Care has set the standard for professional hair care within the prestige market.Blending innovative formulations, top-performing products, award-winning packaging and unparalleled educat...Show more
    Last updated: 9 hours ago • Promoted • New!
    Associate Brand Manager, Airwick (Parsippany, NJ, US, 07054)

    Associate Brand Manager, Airwick (Parsippany, NJ, US, 07054)

    Reckitt • Parsippany, NJ, US
    Full-time
    Associate Brand Manager, Airwick (Parsippany, NJ, US, 07054).Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist : to protect, heal and ...Show more
    Last updated: 12 hours ago • Promoted • New!
    Brand Manager

    Brand Manager

    B&G Foods • Parsippany, NJ, US
    Full-time
    Ready to be part of something special? Join our family! The Brand Manager is responsible for managing the day-to-day marketing and general management duties across a portfolio of the company's larg...Show more
    Last updated: 30+ days ago • Promoted