Performance Marketing Specialist

Performance Marketing Specialist

Position Type : Full-Time, Remote Working Hours : U.S. Time Zone

About the Role : We are seeking a highly skilled Performance Marketing Specialist to develop, execute, and optimize paid marketing campaigns across multiple digital channels. The ideal candidate is both analytical and creative capable of managing the full performance marketing funnel to drive measurable growth in leads, sales, and ROI.

You will oversee campaigns across Google, Meta, LinkedIn, and other platforms, ensuring that every dollar spent delivers maximum impact.

Responsibilities :

Campaign Strategy & Execution :

• Develop and manage performance-driven campaigns across Google Ads, Meta, LinkedIn, and other paid platforms.
• Plan, execute, and optimize campaigns tailored for lead generation, sales, or brand awareness.
• Create, test, and refine ad creatives, audiences, and messaging for peak performance.
• Collaborate with content, creative, and marketing teams to ensure message consistency.

Optimization & Growth :

Analytics & Reporting :

Collaboration & Strategy Alignment :

What Makes You a Perfect Fit :

Required Experience & Skills (Minimum) :

Ideal Experience & Skills :

What Does a Typical Day Look Like? A Performance Marketing Specialist's day is a mix of execution, analysis, and optimization. You will :

In short : you'll be the driving force behind scalable, data-backed marketing success.

Key Metrics for Success (KPIs) :

Interview Process :